Ihab El-Sayed

Founder & Digital Marketing ManagerFull Time

• Job Details:I established a website targeting the oil & fats industry players as the source of information for the Arab world in Arabic. • Created the website from scratch using Webflow. • Established a social media presence on Facebook, LinkedIn, X, TikTok and Instagram. • Creating SEO-optimized content for website articles and social media posts, publishing over 130 news and 35 blog posts. • Creating designs for websites and social media. • The website, in a short time, appears on the 1st page of Google for more than 200 queries, including more than 20 in the Top five results. • Media buying on Facebook.

Assistant Manager; Market CommunicationFull Time

• Job Details:My work scope includes B2B and, B2C B2B • Managed exhibition participation in four countries. • Transformed registration of the workshops and seminars to digital, and participated in planning and execution of events with more than 400 attendees. • Utilized online monitoring tools for marketing intelligence. • Enhanced the CRM by introducing Mailchimp & HubSpot. • Established a new system to improve the data analysis through Excel. • Report writing, Monthly, Quarterly, Annual, Programs, and Campaigns. B2C • Came up with new concepts for booth activation for participation in consumer events, making unique activities concepts that attracted the visitors and received great feedback. • Liaising with marketing and advertising agencies. • Drove the Facebook page to rank 3rd place in Egypt in its category, according to the Likealyzer website, and reached a 100% score on overall performance according to the Fanpage Karma website with organic reach only. Managed and supervised agencies and freelance for digital marketing: including Social Media Marketing:(Strategy - Content creation- - Reporting- Campaign creation, Script writing, online competitions), Email Marketing, Blog management, and social media monitoring.

Marketing & Logistics CoordinatorPart Time

• Job Details:Joined a small accessories business as a partner with a share in the business and had various responsibilities and helped to increase the sales by more than five folds with 4.9 out 5 customer satisfaction through Facebook page reviews. • Social media marketing: (Ads management – community management) • Logistics management and follow-up with the shipping companies, outlets, and clients. • Clients & Sales database management. • Developed the branding and the product packaging by making a bag for the products. • Enhanced the payment methods by introducing Easy Cash.