
Ihab yassin Elsherif
Marketing communication and digital manager at sama
Heliopolis, Cairo, EgyptWork Experience
marketing consultantPart Time
Integrity
Sep 2018 - Present -6 yrs, 9 months
Egypt , Cairo
- Job Details:• Developed and monitored the execution of Marketing clients’ strategies in B2B and B2C fields. • Planning and executing our customers branding objectives and CI. • Conducting periodic marketing research to analyze the marketing trends and insights. (Personal Interviews- Expert Surveys). • Copy writing (Digital Campaigns content).
marketing consultantPart Time
CU Media
Dec 2016 - Apr 2017 -4 months
Saudi Arabia
- Job Details:• Social Media Consultant for the Company and the customers (Website designs – SEO Monitoring- Google Ads – Twitter – Instagram).
Marketing communication and digital managerFull Time
sama
Apr 2015 - Present -10 yrs, 2 months
Egypt , Cairo
- Job Details:Marketing Strategy: • Developed marketing strategies (Online – Offline) according to marketing insights. • Analyzed market trends, competitors, client insights and feedbacks to recommend up to date the proper marketing tactics that would be used accordingly. • Supervised the team and third party activities to ensure their compliance with the set strategy. Digital Tasks: • Redesigned the website design and its business requirements, based on deep research to fit the customer’s needs. • Oversaw SEO execution, Content Creation. • Oversaw our digital marketing Campaigns starting from the creation of the idea till the execution on different social vehicles. Communication: • Organized the creation and delivery of press releases, advertisements, and other marketing materials. • Marketing SPOC of the company with PR (EPR) and Marketing Agencies. • Conducted outdoor campaigns and evaluating its ROI. (Aided and Unaided) • Prepared, organized and negotiated events proposals (Welcome parties, Graduation Ceremonies, Conferences and others) • Deepen relationships with all media to ensure the most effective messaging and positioning of the organization. • Launched the New Identity of Sinai University brand.
Digital Marketing senior specialistFull Time
etisalat
Feb 2014 - Mar 2015 -1 yr, 1 month
Egypt , Cairo
- Job Details:• Monitoring and informing, competitors offers. • Reviewing and Editing all promos and tariffs before announcing on Etisalat website.
Education
Technical Diploma in Marketing
Charter institute of marketingJan 2019 - Jan 2020 - 1 Year
Technical Diploma in Digital Marketing
DM Arts AcademyJan 2019 - Jan 2019 - 0 Month
Technical Diploma in Digital Marketing
Canadian ChamberJan 2017 - Jan 2017 - 0 Month
MBA in Marketing
ESLSCA Business SchoolJan 2013 - Jan 2015 - 2 yr
Languages
English
FluentArabic
Fluent
Training & Certifications
Digital Marketing Workshops
Canadian Chamber ·2017TOFEL
2009