Ibrahim Makami

Content Manager at IDC

Maadi, Cairo, Egypt

IDC

May 2019 - Present -6 yrs, 1 month

Egypt , Cairo

Job Details:• The role is part of the IDC MEA regional conference team, working closely with IDC research and consultancy teams. • Creating content for all IDC custom and syndicated events across the MEA region, including website content, invites, info graphs, agenda, and topics. • Conducting in depth primary and secondary research on ICT hot topics, trends, predictions, emerging technologies, and digital transformation. • Ensuring consistency and quality of all content directed towards various audiences including clients, partners, invitees, suppliers, and vendors. • Identifying potential partners from the public and private sectors across the region. • Researching and drafting panel discussion topics and questions. • Drafting executive summaries for IDC syndicated and custom events. • Adapting content according to SEO requirements.

The Storytellers

Mar 2016 - Jan 2019 -2 yrs, 10 months

Egypt , Cairo

Job Details:• Writing and editing of several websites and other online content for various sectors including banking, pharmaceuticals, hospitality, defense, engineering, where I took on the jobs from scratch; conducting preliminary research, interviewing department heads and upper management for their input and key messages, and rendering it into simple, informative and quality written material for all stakeholders. Fully researched and created content for: • Ora Developers www.oradevelopers.com • Unplugged Egypt www.unpluggedweb.com • TVET Egypt www.tvetegypt.org • Pharos Holding www.pharosholding.com • CID Consulting www.cidconsulting.com • Arab African International Bank www.aaib.com • Core Developments www.core-egy.com • Bull Funk Zoo www.bullfunkzoo.com • We Owe It To Egypt www.oweegypt.org/en/home • Aswan Heart Centre www.aswanheartcentre.com • Triangle Group www.triangle.com.eg

Nov 2014 - Dec 2015 -1 yr, 1 month

Egypt , Cairo

Job Details:• Lobbied and directly engaged government stakeholders on a regular basis on issues such as cigarette taxation, plain packaging, POSD bans fiscal policy, regulatory frameworks, awareness campaigns, anti smuggling and counterfeiting and e-cigarettes in order to guarantee the best outcomes for all parties. • Handled day to day communications with PMI's media agency and was heavily involved in the drafting and implementation of the media communications strategy and the recruitment of advocates and third party spokespersons. • Managed PMI Egypt's media campaign to raise awareness and educate audiences (general public, influencers, government officials, etc.) on Reduced Risk Products and the concept of Harm Reduction. • Managed and co-managed a number of cross functional projects directly related to PMI's corporate culture and employee engagement and the company's growth strategy.

Jul 2013 - Oct 2014 -1 yr, 3 months

Egypt , Cairo

Job Details:•Developed, coordinated and implemented communications strategies, stakeholder relations projects, initiatives and strategic plans that cover the entire stakeholder spectrum, with an equal emphasis on internal and client communications. • Created and implemented marketing, communications, advocacy and stakeholder engagement strategies designed to streamline internal communications channels of the bank. • Expanded social media platforms by managing the launch of the AAIB Twitter plat-form, which became Egypt's first award winning banking to be verified by Twitter in less than 12 months. • Created and fully managed an AAIB-wide group on WhatsApp to provide alerts on any security threats during the peak of political unrest, which quickly gained popularity within the banking community and was emulated by a few peer banks. • Co-managed the bank's Facebook page, also Egypt's most followed bank page. • Enhanced client relationships and raised the bank's profile through different medi-ums. • Handled long term image/reputation management campaigns for high level bank executives including AAIB's CEO and Chairman.