Ibrahim El-Sharkawy

Head of digital MarketingFull Time

Category ManagerFull Time

• Job Details: Coordinating and executing the business tactics for development, marketing and sales of the products in the category  Translating marketing vision and objectives into sales & category objectives.  Implement monthly promotional strategies to achieve sales and marketing goals.  Conducting regular market visits to obtain additional information about the competitors' activities to disclose growth opportunities and proactively react to different market dynamics.  Analyze customer requirements and develop product promotions to drive sales.  Understanding category trends, characteristics and

Senior Marketing ExecutiveFull Time

• Job Details:Following up with all Digital marketing and new media activity & Manage external marketing partners such as advertising agencies, digital marketing firms and production companies. • Monitoring market trends and oversees advertising and marketing activities to ensure the right message is delivered. • Setting & supervising the implementation of advertising, promotional activities and publicity campaigns, and assesses their results and effectiveness in achieving the specified objectives. • Dealing with all the sales directors and manager of the different multi-nationals in order to create the image of their products on the shelves of the online market as well as that of the supermarket chain. • Negotiating annual contracts with the suppliers and following-up on implementing the targets agreed on • Managing the marketing budget on a day to day basis • Producing innovative and cost-effective promotions both in print and online • Developing and maximizing third party relationships to deliver on brand objectives and strategies. • Delivering an events program, to ensure that brand presence is maximized and strategic objectives are met. • Developing and implementing creative marketing strategies that will make an impact, support the brand and drive sales and online traffic. • Translating brand strategies into brand plans, brand positioning and go-to-market strategies.