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Hadeer al-Sayed Muhammad

Social Media Coordinator

Nasr City, Cairo, Egypt

Work Experience

  • Social Media CoordinatorFull Time

    Future University in Egypt

    May 2021 - Present -4 yrs, 2 months

    Egypt , Cairo

    • Job Details:- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification. - Create an optimal schedule for posting on Social Media platforms. - Create, curate and publish daily engaging content for Social Media platforms in text, image, and video formats. - Compose, launch and optimize social advertising campaigns using Facebook Ads Manager. - Create or manage the creation of effective display ads and then run A/B testing to measure CTR. - Track and report on campaign results and data analysis. - Measure campaigns success. - Define social media KPIs. - Suggest new methods to attract prospective customers and optimize content. - Use social media marketing tools to improve efficiency and manage all accounts effectively. - Report on online feedback and reviews from fans and customers. - Facilitate conversations online with customers and respond to any questions.
  • Social Media OfficerFull Time

    British Council

    Oct 2020 - May 2021 -7 months

    Egypt , Cairo

    • Job Details:- Manage and supervise the Social Media team following essential HR guidelines. - Monitor staff performance and address issues when needed by conducting quality inspection on a weekly basis. - Deliver essential training and coaching. - Implement British Council customers services and social media strategy, develop brand awareness, generate inbound traffic and encourage product adoption. - Manage and oversee social media content. - Use social media marketing tools and insights to measure the success of every social media campaign. - Monitor user engagement and suggest content optimization. - Coordinate with the internal Marketing and Communications teams to support their respective missions, ensure consistency in voice and cultivate a social media referral network.
  • Social Media AssistantFull Time

    British Council

    Jan 2019 - Sep 2020 -1 yr, 8 months

    Egypt , Cairo

    • Job Details:- Ensure all enquiries received via social media are dealt with in a friendly and professional manner. - Provide a professional and integrated customer service on the full range of British Council’s activities and services. - Coordinate with the internal Marketing and Communications teams to support their respective missions, ensure consistency in voice and cultivate a social media referral network.
  • Examination InvigilatorPart Time

    British Council

    Apr 2017 - Jun 2017 -2 months

    Egypt , Cairo

    • Job Details:Administer, invigilate and supervise Students and candidates sitting for various Examinations administered by British Council Examinations unit in Egypt ensuring that exams are held according to the relevant UK exam board and BC requirements and code of conduct.
  • Education

    • Bachelor's Degree in Languages

      Faculty of Languages "al-Alsun"

      Jan 2008 - Jan 2012 - 4 yr

    • High School - Thanaweya Amma

      nabwya mousa

      Jan 2008 

    Skills

    • Microsoft Office
    • Business Writing
    • Social Media
    • Content Creation
    • Platforms Management
    • Digital Marketing
    • Online Marketing
    • Project Management
    • Translation

    Languages

    • English

      Fluent
    • Arabic

      Advanced
    • Italian

      Intermediate

    Training & Certifications

    • Project Management Professional PMP Preparing Course

      Ministry of Trade and Industry·2018
    • Certificate of Achievement in Sales and Marketing

      The American University of Cairo·2018
    • Inbound Marketing Certificate

      Hub Spot Academy·2016
    • Foundation Certificate in Translation and Interpreting

      The American University of Cairo·2014
    • English Course

      Berlitz·2012
    • Business Process Outsourcing Course

      Ministry of Communication and Information Technology·2012
    • ICDL

      2011
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