George Shafik Zaki

National Sales Director (Business Units Director)

• Job Details:Successfully managed four business units within the organization, overseeing 200 employees and achieving a 100% increase in sales. Launched new products (Bravamax® and Votriaxone®), achieving a 75% market share for Bravamax® and a 35% market share for Votriaxone®. Led sales teams across multiple therapeutic areas, including cardiovascular, gastrointestinal, orthopedics, chest, and over-the-counter. Developed and implemented effective marketing plans to meet company objectives and drive sales growth. Negotiated and closed large sales contracts with key accounts (e.g., Egypt Air Hospital, El-Ezapy Pharmacies). Analyzed market trends and competitor activities to identify new opportunities. Developed and executed sales training programs to enhance team performance through the establishment of Chemipharm Academy as an in-house training center. Managed budgets and controlled expenditures within allocated limits.

Business Unit Manager

• Job Details:Developed and executed comprehensive marketing plans to achieve company objectives, resulting in many remarkable achievements such as: achieving 120% of my targets, increasing sales by 25% year over year, achieving a 35% market share for Dilatrol®, achieving a 55% market share for Coloverin®. Led cross-functional teams to drive strategic product sales, collaborating with sales leads and field teams to achieve sales targets. Managed lead generation campaigns and measured performance through various marketing channels. Allocated sales targets to medical representatives based on market potential and performance. Established effective targeting and selection processes for customers and built strong relationships with key opinion leaders. Developed and implemented the Pharma Tools system to enhance field force productivity. Conducted in-depth market analysis to identify key performance drivers and growth opportunities. Monitored competitor activities, market feedback, and sales performance to take timely corrective actions. Developed and executed local marketing strategies to address key market challenges. Measured and tracked performance trends to ensure alignment with company goals.

Franchise Manager (Area Executive Officer)

• Job Details:Led integrated sales and marketing activities to maximize sales and product performance. Built and maintained strong relationships with key healthcare stakeholders and medical experts. Consistently surpassed agreed sales and market share targets, driving significant team productivity increases. Achieved key performance indicators for launch preparation, patient access, market share growth, sales, and profit. Continuously developed and improved team selling skills and knowledge. Provided coaching, counseling, and support to non-performing team members, taking necessary corrective actions.