Fatma Alzahraa Khalifa

Marketing Specialist - assistant trade marketing managerFull Time

• Job Details:Al-Shaheen Group(August 2022 – Present)  Ensures that brand plans are executed on time and flawlessly on time in full by defining WHO, WHAT, WHEN.  Responsible for information on evolving category situation, brand performance, market trends, share evolution, consumer immersion and feedback, brand analysis and activity specific analysis, etc.  Ensuring marketing procurement as per financial process.  Works closely with the commercial teams to ensure that there is an efficient customer & shopper researches and insights.  Responsible to closely co-ordinate with the technical team for product finalization and updating of evolving cost elements in the project financials.  Challenge the sales team to ensure results and effectiveness.  Monitor digital marketing team and campaigns