
Ehab Mohamed Sadeq
Chief Marketing Officer at SISMATIX Information Systems
New Cairo, Cairo, EgyptWork Experience
Chief Marketing OfficerFull Time
SISMATIX Information Systems
Mar 2022 - Present -3 yrs, 4 months
Egypt
- Job Details:- Studied and analyzed software solution provider competition in the Egyptian market - Developed a marketing strategy and defined the brand's position in the Egyptian market - Determine pricing of programs and services - Developed marketing plan, cost and elements of implementation - Developed and implemented e-marketing plan - Developed annual marketing calendar with its various elements and set timetable for each element - Managed the implementation of plan activities, reviewed them, and identified deviations - Monitored sales movement, identified variables, and add them to the marketing plan - Reported and presented to the Board of Directors
Chief Marketing OfficerFull Time
Injaz Global Holding, Middle East
Mar 2014 - Mar 2022 -8 yrs
Kuwait , Kuwait City
- Job Details:- Planned, developed, managed marketing strategies and achieved organizational objectives - Designed and built brands and products’ communication - Analyzed, built and managed complete and optimized customer lifecycle, achieved ultimate and high customer retention/benefit - Lead negotiations for cross industry partnerships - Analyzed and monitored competitive activities and consumer trends to identify business growth and footprint benchmarking - Articulated complex analytics based on predictive modelling coupled with qualitative and quantitative research which resulted in generation of more opportunities - Built lead generation methodology through oriented digital campaigns that reflect huge impact on sales performance - Drove innovative segmentation marketing utilizing in depth cluster analysis to ensure maximum traction in terms of results and optimum ROI - Structured management of advertising, promotional marketing activities and set annual calendar for each company according to its work activity - Monitored, reviewed and reported on all marketing activities / results to executive committee
Marketing DirectorFull Time
MENA Holding Co.
Apr 2006 - Apr 2014 -8 yrs
Kuwait , Kuwait City
- Job Details:- Planed, developed and managed marketing strategies and achieved organizational objectives - Developed annual plan for business development & marketing in conjunction with Sales team, including detailed KPIs for analysis and monitoring across the fiscal year - Lead and managed marketing department to deliver approved marketing plan under budget and directing marketing staff to over achieve their targets - Achieve frequent, timely and positive media coverage for online sales careers and relevant programs across all available media - Managed the entire product line lifecycle from strategic planning to tactical activities - Determine market requirements for current and future products through marketing analytics - Analyzed partnerships for potential online sales of product lines - Structured management of all advertising and promotional marketing activities and set the annual calendar for each company according to its work activity - Articulated methodologies for customer research, current market conditions and competitor information and build optimal business development & marketing strategies - Managed productivity of marketing plans by comparing project actual to projected - Monitored, reviewed and reported marketing activities and results to executive committee
Education
Bachelor's Degree in Commerce
University of Alexandria – EgyptJan 1986 - Jan 1991 - 5 yr
High School - Thanaweya Amma
shadwanJan 1986
Achievements
• Successful consulting, marketing and business enablement experience in many industries including retail, real estate, internet service providers, manufacturing and construction • Resourceful leader with the ability to access all issues pertinent to customers and business owners’ needs while implementing inspiring sales and marketing techniques • Dedicated to improve customers base with the ability to deliver sustainable revenue and profit gains in competitive markets locally and internationally. • Highly motivated manager with proven proficiencies in time management, staff training, conflict resolution and mentoring while instilling motivation and promoting teamwork.
Languages
Arabic
FluentEnglish
Fluent
Training & Certifications
certified expert
Alcatel Lucent·2007negotiation skills
KAU·2006