Ehab Mohamed Elesawy

Sales & Marketing ManagerFull Time

• Job Details:Summary: It’s a company working in the field of manufacturing and trading sanitary ware since 1940 as an agent for the largest local and international brands in Egypt. Because it was filled with obstacles and unheard-of achievements both for the company and me, this experience was the most significant in my professional career so far. As a result of my success story, sales volume increased by over 3000%, and profits increased at previously unheard-of rates during a ten-year period. The story begins as follows: From the beginning, our objective and the most challenging task was to figure out how to place this company among the top competitors in this vast and complex sector, and then how to turn it into a market leader. The solution to accomplish this objective was. must address not just my duties as a sales and marketing manager but also my roles as a management consultant and business developer, it was done according to agreement with the board. Last but not least, I'm thrilled that we've accomplished our objective. Steps of implementation: • setting the organization's vision, mission, objectives, values, and ambitions for the next ten years or more by holding lengthy discussions with the board. • Analyzing the internal and external environment. • Transforming analysis results into "SMART" objectives. • Establishing current action plans and the best launch approach to ultimately realize the organization's vision. • creating KPIs that show the pace at which objectives are being met. the outcome of everything discussed above, it was necessary to concentrate on three main axes, which are: 1. Developing and repreparing the internal environment. 2. Creating and focusing on our competitive advantages to attract our customer target segments 3. Products Development. Developing the Internal Environment Examples:  Completely restructuring the sales department.  Creating an internal sales training curriculum for the various levels of administration.  Developing an annual training plan for the various administrative levels, both internally and externally.  Design and implement a mechanism for evaluating performance at various administrative levels.  Setting yearly sales targets with an ambitious growth rate and following the achievement percentage accurately.  Developing a commission structure that encourages the sale of specific products.  Designing an annual marketing plan that can help the business reach its objectives while staying within budget and frequently monitoring its execution.  Implement the sales and marketing strategies that help us to achieved our sales and marketing targets.  Generating a list of procedures regulating work between team members and between them and the rest of the auxiliary departments.  Developing branches renovation plan.  Create an annual strategy for the horizontal expansion that includes more branches.  Developing a new electronic system to meet anticipated and new expansions. Creating and focusing on our competitive advantages Examples: o Implementing and activating all available payment methods. o Constructing a pricing system that is suitable of all customers segments target. o Developing a secure credit system for deferred sales. o Establishing a projects department. o Establishing a commercial service department. o Establishing a customer service department. o Developing multiple services to integrate with our products. o Developing a customer incentive and gift system. Product Development Examples:  Forward integration and vertical expansion by developing an expansion plan for putting new products and services.  Backward integration by producing specific products to improve profitability and enhancing the brand.

Sales & Marketing ManagerFull Time

• Job Details:Summary: It's a market-leader organization for organizing international exhibitions and conferences. My success story led to a more than 250% growth in sales volume as well as profits at previously unheard-of levels during a five-year period. Steps of implementation:  Doubling sales volume for the main annual exhibition.  Developing and adding a new activity to the company's main annual exhibition.  Creating a complementary marketing strategy that includes restaurants, cafés, event sponsorship, decorations, and ads both inside and outside the showrooms. My direct responsibilities include:  Prepare and divide the floor plan for the event site.  Conduct market research to determine the sales target and create a sales forecast.  Distribute the sales team's territories and customer list.  Daily sales meetings are held to discuss sales accomplishments with the sales supervisors.  Directly managing the Key accounts sales process.  To guarantee that the goals are met, schedule a weekly meeting with the Board of Directors and explain the sales process progress, accomplishments, goals, obstacles, and suggested solutions.  Establishing Distinctive relationships with event service providers (decor, printing supplies, representatives, etc.) to make it easier for our clients to set up their spaces.  Preparing the marketing campaign with our advertising agency within the budget.  Follow up the collection flow to ensure it will be fully finished before the opening of the event  Directly managing the whole event's on-site operations, including client location delivery, décor construction, and visitor flow road.  preparing every detail for the event's inauguration by the event sponsors, senior management, and the plenipotentiary minister.  Creating the survey that will be used by attendees to assess the event when it has concluded.

Ass. Marketing ManagerFull Time

• Job Details:Summary: It's a business that specializes in distance education. Over the course of six years, my success story resulted in profits at previously unheard-of levels and a 700% rise in sales volume. Steps of implementation: o Participating in internal and external exhibitions and events. o Launching an educational website. My direct responsibilities include:  In charge of overseeing and managing the marketing team, as well as all marketing-related tasks.  Supervision all the marketing process for the products such as, market research, preparation for the promotion, find a novel approach to the sales process, and coordinate all regional and global special events.  Hold a weekly meeting with marketing manager to discuss marketing plan achievement rate.