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Dina Yehia Gad

I have a passion for building & establishing strong brands.

New Cairo, Cairo, Egypt

Work Experience

  • Senior MarketerFull Time

    iRead

    Mar 2021 - Dec 2022 -1 yr, 9 months

    Egypt , Cairo

    • Job Details:Key responsibilities: • Analyze e-store performance & customer behavior to improve marketing strategies and campaigns results. • Develop & implement the quarterly & monthly marketing plan to meet business objectives, including all digital & traditional channels. • Plan social media paid advertising strategy & execute all campaigns. • Collaborate with the content team to develop the monthly content calendar. • Led a team of 4 marketing associates to plan, create & optimize monthly social media calendar (content & design) and oversee iRead’s community management to ensure customer & user satisfaction.
  • Marketing & Communication HeadFull Time

    The Arab Academy For Science, Technology - Entrepreneurship Center

    Feb 2020 - Feb 2021 -1 yr

    Egypt , Cairo

    • Job Details:Key Responsibilities: • Plan & monitor the communication strategy for the whole portfolio of entrepreneurship programs & competitions. • Plan & execute online & offline marketing activities to ensure brand awareness and reach the desired target audience for each program individually. • Manage a media team of in-house & freelance designers, content creators, videographers etc.
  • Marketing SpecialistFull Time

    estshara

    Jun 2019 - Jan 2020 -7 months

    Egypt , Cairo

    • Job Details:Key responsibilities: • Assist in marketing activities in various areas such as content development and optimization, advertising, events planning & management etc. • Plan & execute initiatives to reach the target audience through appropriate channels (social media, e-mail, brand activations, social media advertising, etc.) • Assist in analyzing marketing data to help shape future marketing strategies.
  • Graphic DesignerFull Time

    estshara

    Oct 2018 - Jan 2020 -1 yr, 3 months

    Egypt , Cairo

    • Job Details:Key responsibilities: • Create high quality artwork appealing to target audience for social media use within brand guidelines. • Design all promotional materials and printed artwork as per business needs. • Prepare final copy for printing and follow up production process with vendors. • Verify & revise all communication materials addressed to potential partners and clients (PowerPoint presentations, documents, etc.) to meet brand guidelines.
  • Education

    • Bachelor's Degree in Architecture

      German University in Cairo (GUC)

      Jan 2004 - Jan 2009 - 5 yr

    • High School - Thanaweya Amma

      Ramses College for Girls

      Jan 2004 

    Verified Badges

    Technical Badges:

      Skills

      • Adobe Indesign
      • Adobe illustrator
      • Brand Identity Development
      • Adobe Photoshop
      • Marketing
      • Customer Acquisition
      • Social Media Strategy
      • Digital Marketing
      • Ecommerce
      • Graphic Design
      View More

      Languages

      • Arabic

        Fluent
      • English

        Fluent
      • French

        Advanced

      Training & Certifications

      • Digital Marketing Fundamentals - Online

        Google·2019
      • Graphics Diploma

        Russian Cultural Center, Egypt·2013
      • Communication skills, Interviewing skills & CV writing

        Information Technology Institute, Ministry of Communication and Information Technology·2009
      • 3Ds Max & Photoshop

        IBM·2008
      • Presentation skills

        Youth Leadership Initiative, Vodafone·2006
      • AutoCAD 2D & 3D

        Arab Contractors·2005
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