
Dina Yehia Gad
I have a passion for building & establishing strong brands.
New Cairo, Cairo, EgyptWork Experience
Senior MarketerFull Time
iRead
Mar 2021 - Dec 2022 -1 yr, 9 months
Egypt , Cairo
- Job Details:Key responsibilities: • Analyze e-store performance & customer behavior to improve marketing strategies and campaigns results. • Develop & implement the quarterly & monthly marketing plan to meet business objectives, including all digital & traditional channels. • Plan social media paid advertising strategy & execute all campaigns. • Collaborate with the content team to develop the monthly content calendar. • Led a team of 4 marketing associates to plan, create & optimize monthly social media calendar (content & design) and oversee iRead’s community management to ensure customer & user satisfaction.
Marketing & Communication HeadFull Time
The Arab Academy For Science, Technology - Entrepreneurship Center
Feb 2020 - Feb 2021 -1 yr
Egypt , Cairo
- Job Details:Key Responsibilities: • Plan & monitor the communication strategy for the whole portfolio of entrepreneurship programs & competitions. • Plan & execute online & offline marketing activities to ensure brand awareness and reach the desired target audience for each program individually. • Manage a media team of in-house & freelance designers, content creators, videographers etc.
Marketing SpecialistFull Time
estshara
Jun 2019 - Jan 2020 -7 months
Egypt , Cairo
- Job Details:Key responsibilities: • Assist in marketing activities in various areas such as content development and optimization, advertising, events planning & management etc. • Plan & execute initiatives to reach the target audience through appropriate channels (social media, e-mail, brand activations, social media advertising, etc.) • Assist in analyzing marketing data to help shape future marketing strategies.
Graphic DesignerFull Time
estshara
Oct 2018 - Jan 2020 -1 yr, 3 months
Egypt , Cairo
- Job Details:Key responsibilities: • Create high quality artwork appealing to target audience for social media use within brand guidelines. • Design all promotional materials and printed artwork as per business needs. • Prepare final copy for printing and follow up production process with vendors. • Verify & revise all communication materials addressed to potential partners and clients (PowerPoint presentations, documents, etc.) to meet brand guidelines.
Education
Bachelor's Degree in Architecture
German University in Cairo (GUC)Jan 2004 - Jan 2009 - 5 yr
High School - Thanaweya Amma
Ramses College for GirlsJan 2004
Verified Badges
Technical Badges:
Skills
- Adobe Indesign
- Adobe illustrator
- Brand Identity Development
- Adobe Photoshop
- Marketing
- Customer Acquisition
- Social Media Strategy
- Digital Marketing
- Ecommerce
- Graphic Design
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Languages
Arabic
FluentEnglish
FluentFrench
Advanced
Training & Certifications
Digital Marketing Fundamentals - Online
Google·2019Graphics Diploma
Russian Cultural Center, Egypt·2013Communication skills, Interviewing skills & CV writing
Information Technology Institute, Ministry of Communication and Information Technology·20093Ds Max & Photoshop
IBM·2008Presentation skills
Youth Leadership Initiative, Vodafone·2006AutoCAD 2D & 3D
Arab Contractors·2005