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Dena Hassan Elkayal

Real Estate

Nasr City, Cairo, Egypt

Work Experience

  • Crm & SOP ManagerFull Time

    Elattal Holding

    Nov 2019 - Present -5 yrs, 8 months

    Egypt , Cairo

    • Job Details:• Managing and maintaining sales data in (CRM) and other software programs • Preparing Quarterly Business Review presentations • Managing and preparing operation reports starting from EOI till contract and cancellation report (walkout reasons) • Upadate Inventory and sales database (Sales ,Sellthru ,Inventory & Sales analysis) • Preparing Exhibitions & Events preview presentations
  • Senior CRM & Sales AnalystFull Time

    Living Yards Developments

    Jun 2018 - Aug 2019 -1 yr, 2 months

    Egypt , Cairo

    • Job Details:• Tracking the sales request and identify the right channels. • Handling the sales conflict • Managing the Client and the brokers Data base. • Managing the broker contract and reviewing the legal document • Prepare the broker commission calculation. • Updating and managing the clients database. • Reporting sales KPIs. • Evaluating Marketing channels and lead Sources. • Measuring the qualified leads and Effectiveness of Indirect sales and active brokers. • Preparing reports for the top management to make a good business decisions and solve critical issues. CRM: Managing Call Center team ,create reports for Call center and in sales, marketing and customer service, helping them to make more effective decisions, make recommendations on relationship strategies for different categories of customer or for individual customers, recommend different types of direct marketing campaigns for specific market sectors based on the analysis of previous campaign results. Recommend upselling or cross-selling programs.
  • Senior Sales & OperationsFull Time

    4link enterprise solution

    Apr 2017 - May 2018 -1 yr, 1 month

    Egypt , Cairo

    • Job Details:• Prepares sales forecasts and collects and analyzes data to evaluate current sales goals. • Researches and evaluates current economic conditions that may affect the organization's ability to sell its products or services in the marketplace. • Assists in the development of sales quotas and forecasts for the sales team. • Recommends changes to current sales techniques, procedures or promotional efforts based on market research and new trends. • Analyzes sales and performance records, interprets results of overall sales • Collects, analyzes, evaluates and reports data to increase sales productivity. • Performs special projects as assigned by the Executive stakeholders. • Demonstrates the ability to handle multiple tasks with minimal supervision. • Creates reports that directly impact the running or servicing of the business. • Performs regular maintenance and updates to the reports. • Manipulates spreadsheets, such as formatting and formulas for productivity reports and sales graphs. • Audits data and reports for accuracy. • Any other miscellaneous duties as assigned.
  • Fashion brands analyst (Lacsote, Mk,Longchamp,ToryBurch)Full Time

    Chalhoub Group

    Sep 2014 - Feb 2017 -2 yrs, 5 months

    Egypt , Cairo

    • Job Details:The Role: I am responsible for gathering, organizing and analysing brand related statistical data, in addition to handling the buying process for the handled brands. Forecasting and Purchasing: Develop the framework of analysis and recommend inventory levels based on environmental parameters, seasonal forecasts and turnover of buying estimates, Prepare purchase forecasts, purchase orders and track inventory levels Coordinate closely with the regional buying team to ensure fulfilment of the budget in term of purchase of all forecasted lines . Planning and Analysing: Prepare detailed sales performance reports for the designed brands, breakdown per outlet, per line, per reference. Develop a consolidated annual purchase plan for all handled brands. Generate advanced reports with cross analytical data based on market trends and marketing activities. Coordination: Generate or help develop tools to train shop floor teams on market trends of new collections. Stock Management: 1-Manage stock at hand to optimise the sell through of the collection to reach the agreed upon target. Responsible for re-orders if needed. 2-Follow up on the margins of all products and report any discrepancy to Division Manager/Accounts. 3-Manage old stock and study the amortization of the one year old stock and older stock and act upon it. 4-Is responsible for positioning of the stock according to the flow and trends of each shop and accordingly advise on products’ transfer. Estimate the Points of Sales (POS) material needs (shopping bags / gift wrapping papers) in quantity and value. 5-Validate the cost with the division manager and present it to Marketing Coordinator
  • Education

    • Bachelor of commerce Business Administration English Section

      Ain Shams University (ASU)

      Jan 2001 - Jan 2004 - 3 yr

    • High School - Thanaweya Amma

      Makrizy language school

      Jan 2000 

    Skills

    • Analysis
    • Microsoft Office
    • Retail-Fashion
    • Sales Operation
    • Operation Manager
    • Customer Service
    • Real Estate
    • operation

    Languages

    • English

      Advanced

    Training & Certifications

    • Marketing and brand management

      Career advancers·2017
    • Retail from good to great

      Dubai -Chalhoub Group·2016
    • Marketing

      Change center·2014
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