Diab mohammed

Media Buyer at Spark Flares

Nasr City, Cairo, Egypt

Spark Flares

Jul 2023 - Present -2 yrs

Egypt

Job Details:Spark Flares is a marketing agency with headquarters in Turkey and a second branch in Egypt (Sheikh Zayed). It works on four different projects. The first specializes in helicopter flights in Abu Dhabi and Dubai. The second, Level Immigration, offers immigration, citizenship, and real estate investment services in several countries. The third, eTickets, offers deals on beach trips, hotels, and more. The fourth, Arabia, is a large website offering a wide range of services, including flights, hotel reservations, safaris, museums, and aquariums in Dubai and Abu Dhabi. I was responsible for Google paid campaigns and planning the digital strategy for each project. I tracked the results and optimized performance to achieve the best ROI.

SAAFIR Tech

Jan 2023 - Jul 2023 -6 months

United Arab Emirates

Job Details:I worked as an intern for six months. Field: Desert Safaris in Dubai. I learned Google Ads, GA4, GTM, and Clarity. I started running actual campaigns on Google and Facebook. I learned how to fine-tune tracking and link the tools together. I analyzed the numbers, compared performance, and worked on improving it, such as reducing CPA or increasing ROAS. I worked on ensuring the campaigns were performing properly and delivering results. I also gained a better understanding of what the data was saying and how to act accordingly.