Dena Ashraf Elsisy

Senior marketing executiveFull Time

• Job Details:• Build marketing strategies and plans to help expand and acquire new agents. • Execute marketing activities such as: collateral development, digital marketing, content and creation/assessment. • Create monthly sales and price forecast • Create weekly newsletters • Create and update company profile • Lead projects to develop marketing campaigns, brand collateral, and long-term strategies – overseeing the work of external consultants, including web developers, videographers and online platform vendors • Track and measure the effectiveness of marketing efforts and strategies • Responsible for the development and implementation of strategic and external events calendar to drive awareness with new prospects and accelerate existing opportunities • Provide insight and analysis on the value and potential ROI of new marketing platforms and emerging marketing channels • Responsible for corporate website, SEO and content development. • Collaborate closely with web development to optimize website content and conversions • Create content and posts for all social media networks • Work with agencies for timely and useable ad submissions, • Copyedit, proofread, and revise communications.

Communication specialistFull Time

• Job Details:• Create company literature and other forms of communication. • Create marketing and promotional materials, both print and electronic. • Work with agencies for timely and useable ad submissions, • Copyedit, proofread, and revise communications. • Design and launch marketing campaigns. • Work with manager and business units to determine event budget and manage expenses to that budget. • Promote products and services through public relations initiatives. • Develop marketing communications campaigns. • Create thought leadership materials. • Create and deliver press releases, media relations content. • Identify, develop and execute communications strategy for key media contacts and customer references. • Research media coverage and industry trends. • Develop fresh story ideas. • Conduct extensive media outreach. • Prepare briefing materials. • Coordinate scheduling and logistics. • Coordinate conference, trade shows, and press interviews. • Manage information. • Create an analysis for each campaign • Develop and create inspiring designs for internal branding

Marketing ExecutiveFull Time

• Job Details:Direct all marketing activities for the achievement of short and long term business objectives, to increase profit and market control. • Review website and fan page to be kept up to date • Keep relations with international locations and sites. • Establish and coordinate marketing objectives, policies and programs within the context of the overall corporate plan and where appropriate, recommend standards and set targets and quotas • Create events and promotions to increase sales and brand awareness • Control and monitor marketing methods, key customer strategies and other arrangements • Direct and control marketing methods by planning and coordinating advertising campaigns and promotional activities, product management, marketing analysis, research and other consulting work. • Direct the development of initiatives such as new products, new marketing techniques and new advertising campaigns. • Establish lines of control and delegate responsibilities to outlets team. • Ensure all activities of the marketing group comply with relevant acts, legal demands and ethical standards • Local store marketing • Co-branding • Business development • PR