DY
Dalia Abdel Hamid Younis
Digital Marketing &Media Specialist
Maadi, Cairo, EgyptWork Experience
Digital Marketing and Media SpecialistFull Time
Breakthrough Consultancy
Sep 2012 - Mar 2014 -1 yr, 6 months
Egypt , Cairo
- Job Details:• Social media research and analysis • Helping in setting the social media plan and recommendations • Website analysis and research • Perform daily account management • Generate new paid search marketing initiatives • Set up and activate pay per click campaigns of AdWords, Facebook • Monitor and evaluate search results and search performance across major search channels • Manage large keyword lists • Write and configure ad groups, ads and keywords for best results • Work with directions document and top keywords selection to achieve best results • Manage placement according to customer business analysis • Configure ad appearance times and location according to customer business analysis • Keep up with search engine and PPC industry trends and development as part of an ongoing review of target/key word relevancy • Provide recommendations and executing paid search strategies in accordance with client goals • Developing, implementing and managing paid search campaigns that support business objectives and goals of clients • Optimizing campaigns to increase effectiveness of client's online visibility
E-Marketing Account ManagerFull Time
ASP Pro
Sep 2009 - Apr 2010 -7 months
Egypt , Cairo
- Job Details:• Account Setup ( creating new keywords – copyrighting online advertising) • Account Daily Maintenance and fixing problems in order to improve account's performance – • Ongoing reporting of monthly and weekly activities showing the account performance – • Making many kinds of analysis ( landing pages ,ad groups, ad attribute, best performing ad analysis)
Education
Pre-Master Diploma in Public Relations and Advertising
Cairo University (CU)Jan 2008 - Jan 2008 - 0 Month
BSc in Public Relations and Advertising
Cairo University (CU)Jan 2004 - Jan 2007 - 3 yr
High School - Thanaweya Amma
Sainte Mary Language SchoolJan 2004
Languages
Arabic
FluentEnglish
Advanced
Training & Certifications
Groundwork in Written Translation (GWT)
School for Adults and Continuing Education at American Cairo University (AUC)·2007