
Daisy Ihab Halim
Communication & Promotion Marketing Manager at Robert Bosch Egypt
Maadi, Cairo, EgyptWork Experience
Communication & Promotion Marketing ManagerFull Time
Robert Bosch Egypt
Oct 2022 - Present -2 yrs, 9 months
Egypt , Cairo
- Job Details:• Boost brand awareness especially in the power tools industry and manage internal and external marketing campaigns and programs. • Coordinate with the marketing agencies for flawless execution of campaigns and for a presentable shop branding respecting the company guidelines. • Develop social media marketing strategies to help brand company and increase sales. • Manage social media accounts and campaigns. • Build relationships with influencers in the industry for increased visibility. • Implement effective media strategy and media plans. • Manage creation of marketing materials and sales support tools. • Organize trade shows and exhibitions to promote brand awareness. • Generate ideas to increase sales through creative promotions. • Create content for promotional materials, including brochures, flyers, and websites. • Plan events such as webinars or seminars to engage customers. • Create marketing policies and procedures, evaluating, and revising to maximize team efforts. • Analyze market trends to identify potential opportunities for growth. • Budget allocation responsible across different business units. • Prepare marketing campaign budgets with finance personnel and with the higher management. • Track budgets for all marketing initiatives and provide regular updates. • Work with management team to oversee and monitor marketing strategy. • Prepare daily and monthly sales reports to document sales volumes, potential sales, and areas of proposed client base expansion. • Conduct research to analyze customers' behavior, preferences and purchasing habits.
Business Operations SpecialistFull Time
Robert Bosch Egypt
Sep 2018 - Oct 2022 -4 yrs, 1 month
Egypt , Cairo
Education
Marketing & Brand Strategy in Marketing
Universite de PoitiersJan 2018 - Jan 2020 - 2 yr
College Diploma in Accounting and business
Ain Shams University (ASU)Jan 2014 - Jan 2018 - 4 yr
High School - Thanaweya Amma
FransiscainesJan 2014
Skills
Languages
French
FluentArabic
FluentEnglish
FluentGerman
Beginner
Training & Certifications
Project Management
LinkedIn·2022Agile Networker
Robert Bosch Egypt·2021Digital Marketing
Google·2021Delf B1, Delf B2, DFP B2, DFP C1
Institut français en egypte·2016