Christine Samy Sedarous

Public Relations SpecialistFull Time

• Job Details:Main activities and responsibilities: ◦ Create and execute PR plans that align with organizational goals and target audiences. This involves identifying key messaging, developing media materials, and coordinating with internal stakeholders. ◦ Cultivate and maintain relationships with media representatives to secure positive coverage for the organization. ◦ Act as a primary spokesperson during crisis or sensitive situations. Develop crisis communication plans, draft key messages, and effectively communicate with media, stakeholders, and the public to manage and mitigate reputational risks. ◦ Produce compelling content for various channels, such as press releases, articles, blog posts, and social media. ◦ Develop and implement social media strategies to engage with target audiences, build brand awareness and manage online reputation. ◦ Organize and manage company events such as fairs, open days, seminars, conferences, etc. ◦ Build and maintaining relationships with stakeholders, including customers, community members, and influencers. ◦ Track and evaluate the impact of PR campaigns. ◦ Stay up-to-date with industry trends, news, and developments. Monitor competitor activities and identify opportunities for the organization to differentiate and position itself effectively. ◦ Collaborate with internal teams, such as marketing, sales, and senior management, to ensure PR efforts align with overall business objectives and support organizational goals

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