Christina Alphonse Kamel

Senior Marketing ExecutiveFull Time

• Job Details:• Plan & implement marketing activities across all online & offline channels. • Manage delivery of all marketing activity within the agreed budget. • Business and Marketing Docs (Company profile, competitive positioning, strategy, proposals, business requirements online consumer behavior …. Etc.) • Optimize the budget & prioritize the campaigns as per yearly business objectives & targets. • Design Up selling & Cross selling Marketing Campaigns for Corporates & Brands. • Design target based campaigns & activities. • Segment target audience for every campaign. • Calculate ROMI on activity basis. • Media & Video Production. • Market research for the business department needs. • Handling and follow up on the designers work. • Handling and follow up on any marketing application production on our own (booths, posters, giveaways ... etc. • Creative ideas for our marketing applications. • Annual plan & set the yearly calendar, occasions for the Marketing plan & presented to CEO. • Setting online marketing strategy and brand recognition. • Content creation (Website, PR, Social media), as well handling website revamp project. • Contributing to social media engagement and brand awareness campaigns; • Contributing to company and industry blogs and managing e-communications; • Developing and integrating content marketing strategies. • Handling and organizing PR campaigns, events and Company presence in conferences and expo. • Follow up delivery dates with production. • Competitive analysis. • Preparing retail reports & analysis on weekly basis.