
Chahira Nagati Abaza
Its never too late to be what you might have been
Dokki, Giza, EgyptWork Experience
category managerFull Time
Egyswiss holding
Jan 2019 - Present -6 yrs, 6 months
Egypt , Cairo
- Job Details:Carrying out market research in order to keep up to date with customer trends, as well as trying to predict future trends. *Developing strategies and managing marketing campaigns across print, broadcast and online platforms to ensure that products and services meet customers’ expectations and to build the credibility of brands. *Supervising advertising, product design and other forms of marketing to maintain consistency in branding. *Establish performance specifications, cost and price parameters, and sales estimates. *Monitor market trends and competitors’ activities. *Analyze brand positioning and consumer insights. *Monitor product distribution and consumer reactions. *Align the company around the brand’s direction, choices and tactics *Create a budget and organize resources to meet quarterly objectives.
brand manager Full Time
Americana Group - Koki
Jan 2008 - Jun 2009 -1 yr, 5 months
Egypt
- Job Details: Carrying out market research and customer surveys to assess demand, brand positioning and awareness. Evaluating marketing campaigns. Monitoring competitor activity. Analyzing pricing positions. Coordinating with other department related activities to marketing campaigns and objectives. Measuring the marketing and sales activities by analyzing Sales volume figures; market share, competitors’ activities; promotional impact. Assisting in controlling amendments and change of marketing and sales plan. Assisting in setting the annual marketing plan. Handling all the advertising activities for fresh products. Monitoring stock level control of finished products, packaging material. Monitoring and controlling monthly marketing expenditure. Planning & implementing in-store promotional activities.
Assistant Marketing DirectorFull Time
- Job Details: Assist with design, creation and layout of marketing materials such as in-house brochures, postcards, flyers, newsletters and exhibit booth graphics. Coordinate with vendors, suppliers and outside agencies in the development and execution of promotional materials Coordinate and organize corporate and industry meetings and events Coordinate with web designer to integrate with company web site Provide support in fulfilling customer and sales material requests Other duties may be assigned as required or necessary
Sales Director AssistantFull Time
EL RASHIDI EL MIZAN CONFECTIONARY
Dec 2004 - Oct 2005 -10 months
Egypt , Giza
- Job Details: Organizing the entire sales department meeting, write down the minutes of meetings and follow up the implementation. Maintaining sales strategies and preparation of sales report. Making feasibility report for the sales strategies. Preparing an image of the company to accelerate revenues from the market. Team handling and fulfilling the goals of the organization through proper selling process.
Education
Bachelor's Degree in accounting
Cairo University (CU)Jan 1994 - Jan 2000 - 6 yr
High School - Thanaweya Amma
Amoun Private SchoolJan 1993
Achievements
Efficient verbal and written communication skills with excellent documentation. Ambitious, self-motivated and team player. Ability to work under pressure. Leadership & ownership. Analytical skills Good listener, able to respond to results and consumer research Excellent communicator, both verbally and in writing Able to work well with a wide range of people from different parts of the business Team leader, able to inspire others Able to manage different projects at the same time Energetic and passionate about their product specialty Able to work well under pressure Good presentation skills
Skills
Languages
English
Fluent
Training & Certifications
planning
CIM·2009charted institute of marketing
2009