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Camila Ramirez

Digital Marketing, Social Media, Content Creation

New Cairo, Cairo, Egypt

Work Experience

  • Digital Marketing ManagerFull Time

    Universities of Canada in Egypt

    Dec 2019 - Present -5 yrs, 7 months

    Egypt , Cairo

    • Social Media ManagerFull Time

      GetYourGuide

      Dec 2018 - Jul 2019 -7 months

      Germany , Berlin

      • Job Details:- Supporting and guiding customers through their travel journey, working one-on-one with them to ensure that they love where they're going - Handle and follow up the app reviews in Google Play & App store - Resolve and engage with customers inquiries through the different social media platforms (Facebook, Instagram, and Twitter) - Escalate customer feedback suggestions and complaints to improve the customer experience and build customer loyalty - Assist other departments in ensuring seamless customer experience, from before booking to beyond the end of the trip
    • Digital Marketing ManagerFull Time

      Sony Music Entertainment Chile

      Nov 2017 - Nov 2018 -1 yr

      Chile , Santiago

      • Job Details:- Develop and implement campaign strategies, establishing and reaching objectives and KPIs to generate, grow, and connect with fans/audiences. - Keep & build strong communication with key stakeholders (Spotify, Shazam, Musical.ly, etc). - Work hand in hand with the marketing team to guarantee maximum optimization on campaigns and artist strategy. - Produce digital marketing plans, reports, and presentations that facilitate the achievement of results. - Develop and execute email marketing campaigns, including database upkeep and newsletters deployment. Grow and maintain artists’ fan databases. - Execute marketing actions with new technologies and partners. - Design and execute contesting for exposure and audience growth and capture, using digital tools and partnerships. - Assist in the creation of content strategies, editorial calendars, and publishing schedules. - Identify and research high impact content types to drive maximum reach and engagement for artists campaigns. - Develop and execute plans to highlight and stimulate user-generated content. - Manage ongoing quality assurance of artists’ online presences. - Negotiate, allocate and manage the Digital Marketing monthly budget. - Assist with other ad-hoc duties and special projects when required.
    • International Product ManagerFull Time

      Sony Music Entertainment Chile

      Apr 2015 - Oct 2017 -2 yrs, 6 months

      Chile , Santiago

      • Job Details:- Create, develop, and execute marketing strategies, and overall project management to the assigned projects. - Research and evaluate customer needs, industry landscape, and market trends. - Identify and analyze new and innovative exposure and revenue-generating opportunities for assigned artists. - Manage and arrange artists promotional visits to the country: press agenda, visas, hotel, transportation, etc. - Negotiate, allocate and manage project budgets. - Oversee and lead the campaign planning & strategy, product rollout, content creation, photo/video shoots, creative assets, and more. - Collaborate with all label departments including release planning, sales, radio promotion, and business development to align efforts and maximize results. - Work closely with the Communications Agency to research and coordinate press opportunities. - Work closely with the Digital Marketing team on the planning and execution of online marketing plans and strategies. Assigned projects: All English-speaking artists, such as: Camila Cabello, One Direction, ZAYN, Harry Styles, Justin Timberlake, Martin Garrix, The Chainsmokers, Arcade Fire and many more!
    • Education

      • MBA in Global Leadership

        University Of Prince Edward Island

        Jan 2023 

      • Bachelor's Degree in Advertisement

        Universidad Mayor

        Jan 2013 

      • High School - International Baccalaureate

        Saint John's School

        Jan 2008 

      Skills

      • Microsoft Office
      • Social Media
      • Communication
      • E-marketing
      • Public Relations (PR)
      • SEO
      • Adobe Photoshop
      • Social Media
      • Digital Marketing
      • Team work
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      Languages

      • English

        Fluent
      • Spanish

        Fluent
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