Basic Info

Mohamed Badawi - MBA

13 years

Cairo, Egypt

Master's Degree

Experienced

Work Experience

E-Marketing Specialist at Kandil Egypt (Chandelier Manufacturing)

Experience Details

E-Marketing Specialist

Marketing/PR/Advertising

Manager

- Conduct competitive research, analysis and Services pricing.
- Coordinate the planning and executions of online activities.
- Provide recommendations for plan/product development.
- Develop & initiate marketing Activities and strategies.
- Develop accurate, well-organized online product catalogs.
- Manage E-marketing campaigns online.
- Manage up-sell and cross-sell relationships and promotions within the product catalog
- Work with the digital demand lead to ensure seamless integration with content platform and optimize site navigation for E-Commerce effectiveness, drive optimal cart experience including secure payment methods.
- Work with appropriate teams to ensure inventory is accurate and forecasted, monitor and manage fulfillment performance and shipping options.
- Collaborate with customer service to support order management, returns and call center escalation and resolution efficiency.
- Drive optimal site performance by analyzing behavioral and conversion data in order to effectively optimize the E-Commerce store experience, promotions and messaging.
- Lead feature & function strategy and roadmap and work with IT.
- Working on Search Engine Optimization (SEO) to keep the website record on the top of search engine.
- Social media channels administrator
- Conduct Analytics and KPI’s. Web master Tools. And Insight
- Updates the database with all information and data for Competitors and global markets.


Company Details

Kandil Egypt (Chandelier Manufacturing)

Cairo, Egypt

501-1000 employees

Manufacturing

N/A

Jun 2015 to Nov 2016 (1 year 5 months)
Marketing Specialist at Jac Home Appliances (Nafea Group)

Experience Details

Marketing Specialist

Marketing/PR/Advertising

Experienced (Non-Manager)

- Preparation, distribution, and management of marketing communications materials including product
sheets, brochures, publication reprints, and external newsletters.
- Work collaboratively with the advertising agency on Ads, banners, trade show graphics, and other
marketing materials.
- Support sales activities to obtain, monitor, and document new product trials in support of product launches.
- Create lists from CRM system to use it in marketing campaigns as needed.
- Assist in the Development and management of marketing strategy, plans, and budget. Track and report regularly on status.
- Develop appropriate tracking metrics to determine the KPI’s as ROI of various marketing deliverables.
- Manages and develops product branding and product promotional initiatives.
- Identifying target markets and developing strategies to communicate with them.
- Traveling to trade shows and sales meetings.
- Conduct market research in order to identify market requirements for current and future products.
- Preparing and completing action plans.


Company Details

Jac Home Appliances (Nafea Group)

Cairo, Egypt

51-100 employees

Consumer Electronics

N/A

May 2013 to Apr 2014 (11 months)
Sales & Marketing Specialist at International Drilling Material Manufacturing (IDM).

Experience Details

Sales & Marketing Specialist

Marketing/PR/Advertising

Experienced (Non-Manager)

- Develop and manage marketing strategy, plans, and budget. Track and report regularly on status.
- Managing marketing communications in Egypt and MENA.
- Planning and conducting market surveys to test products or determine potential for products
success and communicating results to management.
- Using previous sales figures & market information to determine the company position.
- Determining market segments and market channels, which are most potential for promoting the
products.
- Identifying market opportunities by identifying customer requirements and defining market.
- Preparing tender documents and setting pricing strategy.
- Generating new sales from companies seeking Casing & Tubing products and/or threading services.
- Managing customer transactions such as orders and quotes.
- Contacting customers following quotes / sales to ensure ongoing customer satisfaction and resolve
complaints.
- Monitoring scheduled shipment dates to ensure timely delivery, and expedite as necessary.


Company Details

International Drilling Material Manufacturing (IDM).

Cairo, Egypt

51-100 employees

Oil and Gas

N/A

Jun 2010 to May 2012 (1 year 11 months)
Senior Account Executive at Point of View Advertising Agency

Experience Details

Senior Account Executive

Administration

Experienced (Non-Manager)

- Supervise clients’ marketing communications campaigns BTL/ATL based on their marketing plan.
- Budgeting negotiation with clients.
- Creating new and maintain existing business relationships.
- Present campaign ideas to client and Kick off campaign.
- Brief media, creative, and research staff.
- Get approval for promotional work.
- Handle budgets, manage campaign costs and Invoice clients.
- Write detailed reports and create focus groups.
- Participate in creating and presenting pitches.
- Schedule advertisements for publications.


Company Details

Point of View Advertising Agency

Cairo, Egypt

1-10 employees

Marketing and Advertising

N/A

Dec 2008 to May 2010 (1 year 5 months)
E-marketing Communication Developer (Freelance basis) at El Maleka Food industries - El Farasha Co. – Al Arabia Co. – Gloria Ceramic Co.

Experience Details

E-marketing Communication Developer (Freelance basis)

Marketing/PR/Advertising

Experienced (Non-Manager)

- Developing websites and applications/systems that works on helping and improving the firm’s
activities.
- Managing E-Marketing campaigns through search engines, social networks, and other online mediums.
- E-Marketing Media Planning for all online networks.
- Developing online website analytics & E-Marketing KPI’s to monitor live campaigns performance for
Customers when using online advertising with networks like Google, Yahoo, Msn and other Networks.


Company Details

El Maleka Food industries - El Farasha Co. – Al Arabia Co. – Gloria Ceramic Co.

Cairo, Egypt

N/A

Information Technology Services

N/A

Nov 2007 to Dec 2009 (2 years 1 month)
Associate Marketing Consultant (Training basis) at Hands on management and Consulting

Experience Details

Associate Marketing Consultant (Training basis)

Marketing/PR/Advertising

Experienced (Non-Manager)

Assisting in developing marketing plans, industry analysis and market researches as open source and primary source research and analysis in support of various types of engagements, including market assessments, technical and business case analysis, as also performed other duties as requested by consultants as collecting market information’s and preparing background information on companies and markets in support of business development presentations and meetings.


Company Details

Hands on management and Consulting

Cairo, Egypt

11-50 employees

Management Consulting

N/A

Jan 2008 to Mar 2008 (2 months)
Library Administration Assistant at U.S. Naval American Medical Research Unit 3 (NAMRU-3)

Experience Details

Library Administration Assistant

Administration

Experienced (Non-Manager)

- Issuing library cards to library patrons.
- Inspecting returned material for damage.
- Repairing damaged books, medical journals.
- Maintaining records of overdue and lost books.
- Sorting and shelve materials.
- Responding to inquiries and providing advice and assistance to library users.
- Re-shelve and provide space for new library resources.
- Assisting in ordering and processing of new materials and equipment, making items available for Namru-3
investigators.
- Processing and maintaining periodical files.
- Filing.
- Troubleshooting computer problems and assist in navigating the Internet.
- Referring patrons to outside resources and collections when appropriate in order to provide information
services to patrons.
- Giving monthly reports on library operations.


Company Details

U.S. Naval American Medical Research Unit 3 (NAMRU-3) (multinational)

Cairo, Egypt

101-500 employees

Healthcare and Medical Services

N/A

Aug 2002 to Oct 2007 (5 years 2 months)

Achievements


Decreased website bounce rate and increased return visitors to the company website


Achieved new distribution channels which reflect on sales of the company


Acheived with them 16 million $ in sales within 2 years


Achieved new business growth for the company with several clients


Achieved bulk sales export leads for el maleka food industry, as also i opened the MENA market for punchtab.com by translating their system to the Arabic language


Training


served 60,000 scientific articles for researcher


Achieved an excellent grade in my project of graduation

Education

MBA in Marketing

Education Details

MBA

Marketing

Arab Academy for Science, Technology and Maritime Transport, Egypt

B / Very Good / 75 - 85%

N/A

N/A

Arab Academy for Science, Technology and Maritime Transport
2009 - 2011
BA in Economics

Education Details

BA

Economics

Modern Academy, Egypt

C / Good / 65 - 75%

N/A

N/A

Modern Academy
1997 - 2001
High School - Thanaweya Amma

High School Details

Thanaweya Amma

sun rise

Egypt

1997

B / Very Good / 75 - 85%

N/A

sun rise
1997

Certifications

OHSAS 18001:2007
Jan 2010

Certificate details

OHSAS 18001:2007

Jan 2010

N/A

N/A

N/A

Management and Industrial Consultancy (MIC)

N/A

ISO 9001:2008
Jan 2010

Certificate details

ISO 9001:2008

Jan 2010

N/A

N/A

N/A

Management and Industrial Consultancy (MIC)

N/A

API Spec Q1
Jan 2010

Certificate details

API Spec Q1

Jan 2010

N/A

N/A

N/A

Management and Industrial Consultancy (MIC)

N/A

Training and Courses

Training/Course Details

Time Management

Sep 2004

U.S Embassy

N/A

Training/Course Details

Web Developing Applications Diploma

Jan 2002

Yat Education Center

Web Developing Applications Diploma Certificate

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Profile Skills and Keywords

API Spec Q1ASPAdministrationAdobe Master Collection CS5AnalyticalArabicAssociate Marketing Consultant (Training Basis)Business-orientedConsumer ElectronicsCreativeDream WeaverE-Marketing SpecialistE-marketingE-marketing Communication Developer (Freelance Basis)EconomicsEnglishFishingFlashFrenchHTMLHard WorkerHealthcare And Medical ServicesISO 9001:2008Information Technology ServicesInterdevJavaScriptLibrary Administration AssistantMBAMS-Word MS-Excel MS-Outlook MS-PowerPoint MS-ProjectManagement ConsultingManufacturingMarketingMarketing And AdvertisingMarketing SpecialistMusicMySQLOHSAS 18001:2007Oil And GasPHPPlannerReadingSales & Marketing SpecialistSenior Account ExecutiveSoccerSwift 4Swish MaxTechnologiesTime ManagementU.S. Naval American Medical Research Unit 3 (NAMRU-3)Web Developing Applications DiplomaWebsite DevelopmentXML

Self-assesed Skills

Languages

Arabic

Arabic

: Fluent

: Fluent

: Fluent

: Fluent

English

English

: Fluent

: Fluent

: Fluent

: Fluent

French

French

: Beginner

: Beginner

: Beginner

: Beginner

Tools and Technologies

HTML

HTML

: Expert

: Extreme - I love it!

:

More than 7 years

XML

XML

: Expert

: Extreme - I love it!

:

More than 7 years

PHP

PHP

: Expert

: Extreme - I love it!

:

More than 7 years

JavaScript

JavaScript

: Expert

: Extreme - I love it!

:

More than 7 years

ASP

ASP

: Expert

: Extreme - I love it!

:

More than 7 years

Interdev

Interdev

: Expert

: Extreme - I love it!

:

More than 7 years

Flash

Flash

: Expert

: Extreme - I love it!

:

More than 7 years

MS-Word MS-Excel MS-Outlook MS-PowerPoint MS-Project

MS-Word MS-Excel MS-Outlook MS-PowerPoint MS-Project

: Expert

: Extreme - I love it!

:

More than 7 years

Adobe Master Collection CS5

Adobe Master Collection CS5

: Expert

: Extreme - I love it!

:

More than 7 years

Dream Weaver

Dream Weaver

: Expert

: Extreme - I love it!

:

More than 7 years

Swish Max

Swish Max

: Expert

: Extreme - I love it!

:

More than 7 years

Swift 4

Swift 4

: Expert

: Extreme - I love it!

:

More than 7 years

MySQL

MySQL

: Expert

: Extreme - I love it!

:

More than 7 years

Fields of Expertise

Marketing

Marketing

: Expert

: Extreme - I love it!

:

More than 7 years

E-marketing

E-marketing

: Expert

: Extreme - I love it!

:

More than 7 years

Website development

Website development

: Expert

: Extreme - I love it!

:

More than 7 years

Administration

Administration

: Expert

: Extreme - I love it!

:

More than 7 years

Key Skills

Analytical, Planner, Business-oriented, Hard worker, Creative

Online Presence

    Public Profile         https://eg.linkedin.com/in/mohamedbadawi1https://www.facebook.com/mohamed.a560

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