
Amro Saleh Abdulhamid
Marketing Manager at Dar Engineering
Madinaty, Cairo, EgyptWork Experience
Marketing ManagerFull Time
Dar Engineering
May 2023 - Present -2 yrs, 2 months
Egypt , Cairo
- Job Details:• Spearheaded product and digital marketing strategies to enhance brand presence and customer engagement. • Led the end-to-end integration of the company's website, focusing on user experience and product showcasing. • Develop and implement marketing campaigns to support product launches, including audience segmentation and go-to-market strategies. • Monitor campaign performance through advanced analysis and identify opportunities. to optimize ROI and engagement. • Collaborate with cross-functional teams to align marketing activities with product roadmaps and customer feedback. • Oversee digital marketing initiatives, including SEO/SEM, email marketing, social media advertising, and content creation. • Advocate for customer-centric product development by analyzing market trends and audience needs. • Design innovative promotional materials and campaigns to support product launches and drive adoption. • Manage complex, cross-functional projects, ensuring milestones are achieved and objectives are met.
Senior Digital MarketerFull Time
AGBL
Nov 2020 - May 2023 -2 yrs, 6 months
Egypt , Cairo
- Job Details:Develop, implement and manage our social media strategy Define most important social media KPIs Manage and oversee social media content Measure the success of every social media campaign Stay up to date with the latest social media best practices and technologies Use social media marketing tools such as Buffer Attend educational conferences Work with copywriters and designers to ensure content is informative and appealing Collaborate with Marketing, Sales, and Product Development teams Monitor SEO and user engagement and suggest content optimization Communicate with industry professionals and influencers via social media to create a strong network Hire and train others in the team Provide constructive feedback
Digital Marketing ExecutiveFull Time
Zee entertainment
Jan 2017 - Mar 2020 -3 yrs, 2 months
United Arab Emirates , Dubai
- Job Details:• Improved page content, keyword relevancy, and branding to achieve search engine optimization goals. • Created social media content with consistent content and tone. • Promote content on social networks and monitor engagement • Managed relationships with high-profile clients and translated • marketing and social media needs into results-driven strategies. Discussed SEO needs and optimized strategies for short- and long- term campaigns. • Increased customer engagement through social media. • Creating YouTube shows from the scratch. • Creating promos for the show we have in a daily basis. • Evaluated monthly performance statistics and used data to inform future strategies. • Evaluating the market to understand what the customer interested to see and develop ideas • Creating campaigns weekly to drive traffic to our application. • Prepare well-structured drafts using digital publishing platforms • Identify customers’ needs and recommend new topics
Social Media ExecutiveFull Time
MixFM
May 2014 - Oct 2016 -2 yrs, 5 months
- Job Details:• INITIATED ON-AIR STRATEGIES AND PLANS • SCHEDULING RECORDED SHOW ON AIR • DESIGNING SHOWS AND FILLERS ON CHANNELS • CREATING RADIO SHOWS CONTENT • MANAGED WEEKLY CHANNEL REPORTS AND ANALYSIS • PRODUCING AND PERFORMING RADIO SHOWS • RESPONSIBLE FOR ON-AIR SOFTWARE & TECHNICAL ISSUES • PLANNING DAILY PROMOS AND FEATURES • SCHEDULING COMMERCIAL MEDIA PLANS (ADVERTS/PAID SPOTS) • MANAGED ON-AIR SYSTEM (AXUM MIXER-BASED ENVIRONMENT)
Education
MBA in marketing
Eslasca UniversityJan 2022 - Jan 2024 - 2 yr
Bachelor's Degree in Media
American University in DubaiJan 2014
Languages
English
FluentArabic
Fluent
Training & Certifications
Segment Producer
MBC·2017assistance Cameraman
7 Media·2014MEST
AUD·2014