Basic Info

Ahmed Magdy

4 years

Cairo, Egypt

Bachelor's Degree

Manager

Work Experience

Social Media Specialist at Freelancer

Experience Details

Social Media Specialist

Marketing/PR/Advertising

Experienced (Non-Manager)

- Create a comprehensive social media strategy .
- Monitor trends in social media tools.
- Measure the impact of social media on the overall marketing efforts
- Moderating All social media Channels includes Facebook,Twitter, G+ , Pinterest etc
- Operations
- Project management


Company Details

Freelancer

Cairo, Egypt

1-10 employees

Marketing and Advertising

N/A

Feb 2014 to present (2 years 10 months)
Senior Social Media Specialist at New Step Media

Experience Details

Senior Social Media Specialist

Marketing/PR/Advertising

Senior Management (e.g. VP, CEO)

- Manage all social media platforms (Facebook, YouTube, Instagram, Twitter , etc...) from content creation to implementation and reporting to engage constantly with our targeted audience.
- Arrange, in coordination with design team,to create a creative design to be used in different marketing activities.
- Generate, edit, publish and share daily content (original text, images, and videos) that builds meaningful connections and encourages community members to take Interact.
- Build relationships with online customers, through blogging, Facebook, Twitter and other social media channels.
- Pro-actively monitor trends in both personal and commercial use of social media; stay up to date on usage rules and best practices, and experiment with social media tools, applications, and campaigns.
- Identify and create programs and promotions that are consistent with the client’s objectives to engage the audience within the social media and community space.
- Manage reporting to quantify and qualify effectiveness of interactive campaigns.
- Continuously make improvements by capturing and analyzing the appropriate social data/metrics, insights and best practices and then acting based on that information.
- Keep well informed about what is going on in the fast-changing world of social and digital media, what competitors are doing and which new measurement tools are being used.
- Execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
- Create and optimize the client’s pages within each platform to increase the visibility of the social content.
- Collaborate with other departments (content development, creative design, etc.) to be up to date with the latest client’s products and features they provide.
- Respond in a timely manner to the needs, inquiries, comments and complaints generated through social media platforms such as Facebook and Twitter, coordinating escalations and further communications.


Company Details

New Step Media

Cairo, Egypt

11-50 employees

Marketing and Advertising

N/A

Jun 2016 to present (6 months)
Social Media Manager at Tahrir News

Experience Details

Social Media Manager

Marketing/PR/Advertising

Manager

- Manage Social Media Department and Team of content, moderation, SM designers
- Strategist, develop & drive all social media efforts, including all content development & community engagement, across all social media platforms
- Responsible for measurement, analytics and reporting, while continually finding ways to improve those metrics through testing and new initiatives
- Manage social media campaigns and day-to-day activates. Duties include online advocacy,
- Manage presence in social networking sites including Facebook, Twitter, and other similar community sites and seeding content into social applications as needed
- Become an advocate of the Company in social media spaces, engaging in dialogues and answering questions where appropriate
- Monitor effective benchmarks for measuring the impact of social media programs, and analyze, review, and report on effectiveness of campaigns in an effort to maximize results
- Generate inbound traffic and cultivate leads from social media platforms.
- specialist at analysing the performance of channels and campaigns in terms of CTR, PPC and CPM, to optimize and leverage the performance of each channel/campaign for beneficial return.
- Track Campaigns progress, and analyze their performance to Improve the Social Media ROI
- Regularly feedback insights gained from social media monitoring into the Marketing and Editorial teams, to help them evolve their strategies in a timely fashion
- Help in setting and developing the social media growing goals and strategies in cooperation with the Department Manager.
- Act as senior level social subject matter expert in client meetings, as needed.
- Knowledgeable in use of online tools including: Google Analytic's, chart beat, Effective Measure, Facebook Business Manager, Facebook Power Editor.


Company Details

Tahrir News

Cairo, Egypt

101-500 employees

Online Media

www.tahrirnews.com

Jun 2015 to Jun 2016 (1 year)
Social media Team Leader at Tahrir News

Experience Details

Social media Team Leader

Marketing/PR/Advertising

Experienced (Non-Manager)

• Manage social media campaigns and day-to-day activates. Duties include online advocacy, writing editorial, community-outreach efforts, promotions, etc.
• Manage presence in social networking sites including Facebook, Twitter, and other similar community sites, posting on relevant blogs, and seeding content into social applications as needed
• Become an advocate of the Company in social media spaces, engaging in dialogues and answering questions where appropriate
• Monitor effective benchmarks for measuring the impact of social media programs, and analyze, review, and report on effectiveness of campaigns in an effort to maximize results
• Regularly feedback insights gained from social media monitoring into the Marketing and Editorial teams, to help them evolve their strategies in a timely fashion
• Monitor trends in social media tools, trends and applications
• Help in setting and developing the social media growing goals and strategies in cooperation with the Department Manager.
• Act as senior level social subject matter expert in client meetings, as needed.
•Research new ways for modeling and user behavior through quant analysis.
•Effectively manage social media measurement tools and provide expertise on leveraging them to the fullest potential


Company Details

Tahrir News

Cairo, Egypt

101-500 employees

Online Media

www.tahrirnews.com

Aug 2014 to Jun 2015 (10 months)
Social Media Specialist at Tahrir News

Experience Details

Social Media Specialist

Marketing/PR/Advertising

Entry Level

• Develop and maintain a comprehensive social media strategy that defines how social media marketing techniques will be applied to increase visibility and site traffic
• Monitor, listen and respond to users in a “Social” way
• Design, create and manage promotions and Social ad campaigns
• Monitors performance of campaigns on very frequent basis in order to optimize performance.
• Define key performance indicators and implement enterprise level measurement, analytics, and reporting methods to gauge success
• Track, report and evaluate website and social media analytics and recommend improvements to
increase site traffic /reach
• Monitor trends in Social Media tools, applications, channels, design and strategy.
• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
• Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
• Set up and optimize company pages within each platform to increase the visibility of company’s social content
• Moderate all user-generated content in line with the moderation policy for each community
• Create editorial calendars and syndication schedules
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
• Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions


Company Details

Tahrir News

Cairo, Egypt

101-500 employees

Online Media

www.tahrirnews.com

Mar 2014 to Aug 2014 (5 months)
Social Media Specialist at Clickers Digital Marketing

Experience Details

Social Media Specialist

Marketing/PR/Advertising

Entry Level

- Monitor trends in social media tools.
- Moderating All social media Channels includes Facebook,Twitter, G+ , Pinterest etc
- Measure the impact of social media on the overall marketing efforts.
- Social media tools and techniques
- Operations
- Project management

Some pages I have managed
A- Moheet news
B- Korabia
C- Al Mokhtabar Medical Laboratories
D- AlBorg Labs


Company Details

Clickers Digital Marketing (multinational)

Cairo, Egypt

11-50 employees

Marketing and Advertising, Graphic Design , Internet/E-commerce

http://www.clickersdm.com/

Nov 2012 to Dec 2013 (1 year 1 month)

Education

Information Technology in web developer

Education Details

Information Technology

web developer, designer, networking

Advanced Academy, Egypt

C / Good / 65 - 75%

N/A

N/A

Advanced Academy
2008 - 2012
Graduation Project in desktop applications

Education Details

Graduation Project

desktop applications

Advanced Academy, Egypt

B / Very Good / 75 - 85%

Market Application : - We mad

N/A

Advanced Academy
2012 - 2012
High School - Thanaweya Amma

High School Details

Thanaweya Amma

Nile School

Egypt

2012

C / Good / 65 - 75%

N/A

Nile School
2012
This profile is fresh!
Last update 2 days ago.

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Profile Skills and Keywords

AdvertisingArabicClickers Digital MarketingContent StrategyCreativeDesignerDesktop ApplicationsDigital StrategyDirectorE-commerceEnglishFacebookGoogleGoogle AnalyticsGraphic DesignHard WorkHard WorkerInternetLeaderMarketingMarketing And AdvertisingMarketing StrategyMicrosoft OfficeMicrosoft SQL ServerNetworkingOnline AdvertisingOnline MediaOrganizerPhotoshopPlannerPlanningPressureProblem SolverSenior Social Media SpecialistSocial MediaSocial Media ManagerSocial Media MarketingSocial Media SpecialistSocial Media Team LeaderSocial NetworkingStrategySwitch MaxTeamTeam LeaderTeam LeadershipTwitterUser ExperienceVisual BasicWeb DeveloperYoutube

Self-assesed Skills

Languages

English

English

: Advanced

: Intermediate

: Advanced

: Intermediate

Arabic

Arabic

: Fluent

: Advanced

: Fluent

: Fluent

Tools and Technologies

Facebook

Facebook

: Expert

: Extreme - I love it!

:

3-5 years

Google Analytics

Google Analytics

: Expert

: Extreme - I love it!

:

1-3 years

Microsoft Office

Microsoft Office

: Advanced

: Extreme - I love it!

:

3-5 years

Social Media Marketing

Social Media Marketing

: Advanced

: Extreme - I love it!

:

3-5 years

Marketing Strategy

Marketing Strategy

: Advanced

: Extreme - I love it!

:

1-3 years

Online Advertising

Online Advertising

: Intermediate

: Extreme - I love it!

:

3-5 years

Photoshop

Photoshop

: Intermediate

: Extreme - I love it!

:

Less than 1 year

Microsoft SQL Server

Microsoft SQL Server

: Intermediate

: Little

:

Less than 1 year

Visual Basic

Visual Basic

: Beginner

: Little

:

Less than 1 year

Switch Max

Switch Max

: Beginner

: Little

:

Less than 1 year

Director

Director

: Beginner

: Little

:

Less than 1 year

Fields of Expertise

Social Media

Social Media

: Expert

: Extreme - I love it!

:

3-5 years

Facebook

Facebook

: Expert

: Extreme - I love it!

:

3-5 years

Twitter

Twitter

: Expert

: Extreme - I love it!

:

3-5 years

Team Leadership

Team Leadership

: Expert

: Extreme - I love it!

:

1-3 years

Social Media Marketing

Social Media Marketing

: Advanced

: Extreme - I love it!

:

1-3 years

Youtube

Youtube

: Advanced

: Extreme - I love it!

:

1-3 years

Social Networking

Social Networking

: Advanced

: Extreme - I love it!

:

1-3 years

Marketing Strategy

Marketing Strategy

: Advanced

: Extreme - I love it!

:

1-3 years

Digital Strategy

Digital Strategy

: Advanced

: Extreme - I love it!

:

1-3 years

Content Strategy

Content Strategy

: Advanced

: High

:

3-5 years

Google

Google

: Intermediate

: Extreme - I love it!

:

1-3 years

Online Advertising

Online Advertising

: Intermediate

: Extreme - I love it!

:

1-3 years

Advertising

Advertising

: Intermediate

: Extreme - I love it!

:

1-3 years

User Experience

User Experience

: Intermediate

: High

:

1-3 years

Key Skills

Leader, Planner, Hard worker, Creative, Problem Solver

Online Presence

https://eg.linkedin.com/in/ahmed-magdy-a0814764https://facebook.com/A.Magdy392https://twitter.com/AhmeD_MagD_Yhttps://about.me/ahmed_magdy_1992https://instagram.com/ahmed_magd_y/

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