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Ahmed Assem

Senior Digital Media Strategist at Connect Ads - Orascom Telecom Ventures

Downtown, Cairo, Egypt

Work Experience

  • Sr. Manager, Performance MarketingFull Time

    Wavemaker

    Dec 2019 - Present -5 yrs, 7 months

    Egypt , Cairo

    • Job Details:- Identify press opportunities through evolving issues. - Develop content for dissemination via press releases, social media, websites and other distribution channels. - Ensure that key messages align with vital business strategies. - Serve as the organization’s media liaison and formal spokesperson. - Conduct media briefings. - Scan media marketplace to keep up-to-date on the latest media trends. - Monitor online campaigns, and report on results. - Negotiate with media channels to close competitive deals. - Build and manage the organization's social media profile and presence. - Promote additional projects to support new product launches. - Build long-term relationships with media influencers. - Appropriately manage the organization’s media budget.
  • Digital Performance ManagerFull Time

    Connect Ads

    Feb 2017 - Present -8 yrs, 5 months

    Egypt , Cairo

    • Job Details:• Lead the technical Online Marketing team in achieving client objectives and ROIs. •Build, maintain & update the QPR & performance management system. •Assist business areas by identifying key objectives, measures, targets & initiatives for strategic objectives, Service level agreement requirements & critical business operations. •Review and validate results against Strategic Objectives. •Conduct research on industry measurement standards and best practices to enhance contentious improvements. •Conduct monthly/quarterly/semi-annual/annual performance reviews & share analysis of outcomes with Top Management.
  • SEM ManagerPart Time

    RNW Media (Netherlands)

    Jan 2017 - Jan 2019 -2 yrs

    Egypt , Cairo

    • Job Details:Run and execute all online campaigns for Radio Netherlands Media
  • Senior Performance Account ManagerFull Time

    Connect Ads

    Apr 2014 - Present -11 yrs, 3 months

    Egypt , Cairo

    • Job Details:• Lead the technical Online Marketing team in achieving client objectives and ROIs. •Build, maintain & update the QPR & performance management system. •Assist business areas by identifying key objectives, measures, targets & initiatives for strategic objectives, Service level agreement requirements & critical business operations. •Develop & monitor metrics to clarify objectives, assure standardization, consistency, and implement control plans to lock down new processes. •Support strategic alignment of goals, initiatives, people, processes and systems throughout the organization; align and prioritize projects/ initiatives opportunities against business objectives; set critical success factors & performance measurements. •Develop current accounts commercially and look for widening our scope of accounts in different industries. •Review and validate results against Strategic Objectives. •Conduct research on industry measurement standards and best practices to enhance contentious improvements. •Conduct monthly/quarterly/semi-annual/annual performance reviews & share analysis of outcomes with Top Management.
  • Education

    • Technical Diploma in English Course

      American University in Cairo (AUC)

      Jan 2009 - Jan 2010 - 1 Year

    • BSc in Bachelor in Commerce and business administration- English section

      HUC

      Jan 2004 - Jan 2009 - 5 yr

    • Bachelor's Degree in Foreign Trade

      Helwan University

      Jan 2004 - Jan 2009 - 5 yr

    • High School - Thanaweya Amma

      GLS

      Jan 2004 

    Achievements

    Project Management Course PMD

    Skills

    • E-marketing
    • Marketing
    • Advertisement
    • Google Ads
    • Marketing
    • Social Media
    • Advertisement
    • Public Relations (PR)
    • Market Research
    • Online Marketing
    View More

    Languages

    • Arabic

      Fluent
    • English

      Advanced

    Training & Certifications

    • Google Online Advertising Certified Professional

      Google·2011
    • Broker

      Cairo Brokerage Co·2008
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