
Ahmed Helmy Al Zohairy
Head of Creative at The Factory - المصنع
Heliopolis, Cairo, EgyptWork Experience
Head of CreativeFull Time
The Factory - المصنع
Nov 2018 - Present -6 yrs, 8 months
Egypt
- Job Details:- Conceive and implement concepts, guidelines and strategies in various creative projects and oversee them to completion. - Collaborate with account executives to obtain knowledge of the clients’ requirements. - Direct and motivate copywriters to help them use their talents effectively. - Lead brainstorming/creative sessions to generate ideas. - Write and design unique and well-crafted copy that meet clients’ needs as well as our own. - Revise content and presentations, approve/reject ideas, provide feedback to the team. - Train and guide subordinates into accomplished professionals Monitor results of team efforts and propose actions for the future
Creative WriterPart Time
ALTV Media
Jan 2018 - Sep 2018 -8 months
Egypt
- Job Details:- Write scripts for online shows to teach creators how to create their own video content in Arabic. - Re-write scripts for shows that are not doing very well in terms of views and engagement. - Direct educational shows about blogging, content creation for beginners and intermediate levels. - Guide and support creators' community to create the best content they could.
Audience Development and Social Media ManagerFull Time
Qanawat FZ LLC
Jun 2016 - Dec 2017 -1 yr, 6 months
Egypt , Cairo
- Job Details:- Develop YouTube & Social Media strategy and plans of action, motivate and inspire the team to best execute those strategies. - Day-to- day Management of several teams looking after several functions: Social Integration, Audience Development, Reporting and Analytics. - Supervise teams’ work and deliverables, provide them with necessary coaching and assistance, and ensure they are working efficiently. - Set team and individual targets and KPIs, clearly communicate them to team members and track progress towards meeting the assigned targets. - Share new trends internally with teams with recommendation on how to best utilize. - Propose training and educational plans for teams. - Keep a pulse on the industry and staying on top of trends – using this information to help find new business opportunities.
Audience Development and Strategy ManagerFull Time
Qanawat FZ LLC
Jan 2016 - Jun 2016 -5 months
Egypt , Cairo
- Job Details:- Create content strategies for music and entertainment channels with millions of views and subscribers. - Develop promotional plans for high-profile artists’ new releases in the Gulf, Morocco and Egypt. - Oversee the daily operations of the audience development team in Dubai, Cairo and Morocco, and optimize processes when necessary. - Assign all entertainment and music network tasks including channel on-boarding, new releases’ optimization, and back catalogue optimization. - Set KPI’s for entertainment and music channels, and follow up on all teams’ targets. - Monitor the proper implementation of the Quality Assurance plan. - Analyze the performance of big channels, and report extensive analytics and insights to partners.
Education
Managerial Information System in Management Information System
Modern Academy for Engineering and Technology (MIS)Jan 2006 - Jan 2010 - 4 yr
Skills
- Microsoft Office
- Database
- Training Delivery
- Social Media
- YouTube Management
- SEO
- Sketch Writing
- Social Media Strategy
- Online Video Strategy
- Paid Media
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Languages
Arabic
FluentEnglish
Fluent
Training & Certifications
Audience Growth
YouTube·2016