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Tamer Mohamed Abokefoh

Product Management Expert MBA

Maadi, Cairo, Egypt

Work Experience

  • OPP Key Account ManagerFull Time

    Canon Central and North Africa

    Sep 2019 - Present -5 yrs, 9 months

    Egypt , Cairo

    • Job Details:* Identifying the various verticals existing in the country. * Establish End-User contacts and business relationships with the right representatives of the large companies and Governmental Organizations for major Vertical segments by countries. * Establish relationship with System Integrators and introduce Canon range of Office Printers and MFPs * Product training to partners. * Product Launch events in coordination & Vertical events and seminars.
  • Product Marketing ManagerFull Time

    Xerox Egypt

    Jan 2015 - Aug 2019 -4 yrs, 7 months

    Egypt , Cairo

    • Job Details: Go-to-Market Strategy: Planning and coordinating all activities for a well-defined market segmentation program through both Direct Sales and Channels.  Product Roadmaps & Launches: Developing and driving product launch plans for A4 & A3 equipment.  Product Pricing: Developing proper price strategies matching Egyptian’s market and buyers’ choices.  Voice of the Customer: Integrating customer needs into product and company strategies.  MI / Research: Analyzing the market for insight using quarterly IDC reports to analyze the MS and come out with proper tactics and programs to enhance market position across multiple market segments.  Sales Training: Developing training materials and conduct training sessions for both Direct Sales as well as Channels sales.  Channel Support: Developing collaterals and training programs for channels to ensure they have proper knowledge and tools required to penetrate all market segments knowing the competitive edges of our products.  Demand generation: Develop the strategies and manage the marketing programs that drive demand for our products across different segments.  Knowledge sharing: Attend annual global workshops with PM from all over region to align and share best practices.  Events / Trade shows: Conducting workshops, serving as panelist or speaker and interacting with prospects at booths. E.g.: Cairo ICT 2015 & 2016, XEG Customer event at Movenpick El Gouna Summer 2015, Ibuki Launch Event Sep 2016, etc.
  • Senior National Technical SpecialistFull Time

    Xerox Egypt

    Jun 2008 - Dec 2014 -6 yrs, 6 months

    Egypt , Cairo

    • Job Details: Planning service factors for covered products, to ensure proper targets for service engineers.  Conduct Technical trainings for service engineers all over Egypt and throughout the region.  Assist in technical problems locally and regionally.  Perform factual analysis to avoid cost problems and figure out the problematic areas to be dealt with.  Monitoring Inventory levels and adjusting them based on continuous real-time analysis.  Conducting Technical Seminars for engineers to raise technical levels to achieve higher awareness leading to successful customer experience.  Attending Global Conference Calls/workshops to update knowledge with peers all over the world.
  • Customer Service EngineerFull Time

    Xerox Egypt

    Jun 2000 - Jun 2008 -8 yrs

    Egypt , Cairo

    • Job Details: Repair Xerox products at Customer sites working through a well-established system with measurable KPIs.  Manage my own territory and responsible for achieving targets as well as customer satisfaction.  Initiating sales leads from customer sites.  Working on different time shifts.
  • Education

    • MBA in International Business

      Arab Academy for Science, Technology and Maritime Transport (AAST)

      Jan 2012 - Jan 2014 - 2 yr

    • B.Sc. Mechanical Power Engineering in Mechanical Power Engineering

      Cairo University (CU)

      Jan 1995 - Jan 2000 - 5 yr

    • High School - IGCSE

      Orouba Language Schools

      Jan 1995 

    Achievements

    Losing 40 kgs in a year and turning from an obese guy into an athlete

    Skills

    • Technical Support
    • Business Development
    • Marketing

    Training & Certifications

    • A flexible Segment and Product Strategy by CIM

      CIM·2016
    • New People’s Manager Program thru Harvard Business School

      Xerox·2015
    • High Impact Presentation Skills

      Dale Carnegie Egypt·2015
    • Leadership for Managers

      Dale Carnegie Egypt·2014
    • Train The Trainer

      2008
    • Leadership Through Quality

      Xerox Egypt·2006
    • Lean Six Sigma - Yellow Belt

      Xerox·2005
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