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Sarah Moustafa Al-Abbasi

Marketing Manager at LEO Advertising Agency

New Cairo, Cairo, Egypt

Work Experience

  • Marketing ManagerFull Time

    LEO Advertising Agency

    Jan 2023 - Present -2 yrs, 6 months

    Egypt , Cairo

    • Job Details:Led the development and execution of integrated marketing strategies, both online and offline to drive brand awareness, customer engagement, and business growth across multiple industries. Managed creative direction, media planning, and a team of 15+ marketers.
  • Key Account ManagerFull Time

    Iris Advertising Agency

    Jan 2021 - Dec 2022 -1 yr, 11 months

    Egypt

    • Job Details:Oversaw strategic relationships with high-value clients, ensuring satisfaction, retention, and business expansion. Acted as the main point of contact, aligning marketing initiatives with client goals and delivering tailored solutions that drive measurable results.
  • Marketing ExecutiveFull Time

    Perception Designs

    Mar 2020 - Feb 2021 -11 months

    Egypt , Cairo

    • Job Details:Marketing Executive – HR Generalist • Responsible for creating and administering content on all social media platforms, such as Facebook, Instagram, and Twitter, to build an audience and ensure customer engagement. • Research audience preferences and discover current trends. • Stay up-to-date with changes in all social platforms ensuring maximum effectiveness. • Train co-workers to use social media in a cohesive and beneficial way. • Report on online reviews and feedback from customers and fans. • Suggest new ways to attract prospective customers, like promotions and competitions. • Involve in the recruitment process; sourcing, interviews' arrangements, shortlisting, preparing reports and assist the onboarding process. • Produce daily reports of all HR activities. • Responsible for performing the administrative/Hr. clerical work; e.g., social insurance, medical. • Receive all the job applications, sort and classify based on each profession and store in the database. • Handling employees' personal papers.
  • Hr GeneralistFull Time

    Perception Designs

    Mar 2020 - Feb 2021 -11 months

    • Education

      • BA in Business administration

        Ahram Canadian University (ACU)

        Jan 2015 - Jan 2019 - 4 yr

      • High School - Thanaweya Amma

        Future Language School

        Jan 2014 

      Activities

      • vice president logistics team at Step By Step

        Student Activity

        Sep 2015 - Apr 2016 -7 months

      Skills

      • Leadership Management
      • Communication

      Languages

      • Arabic

        Fluent
      • English

        Advanced
      • French

        Beginner

      Training & Certifications

      • Facebook marketing & ads mastery

        course envy·2022
      • Instagram Marketing22

        Entrepreneur Academy·2022
      • Growth Hacking

        Eazl·2021
      • Digital Marketing

        Udacity·2021
      • Copy Writing

        Udemy·2020
      • Digital Marketing

        SM. Study·2019
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