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Brand Manager

Semak
Dokki, Giza
Posted 2 years ago
79Applicants for1 open position
  • 68Viewed
  • 13In Consideration
  • 5Not Selected
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Job Details

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Job Description

  • Develop a deep understanding of the Cosmetics market.
  • Develop the annual plan of the brand’s marketing activities, and analyze these activities to identify opportunities and problems.
  • Analyzing our brand positioning and consumer insights, then, adapting the brand strategy for the targeted market.
  • Building, following the brand on social media with our creative team through Consistently brainstorming and collaborating with all teams for new ideas and strategies. 
  • Manage and implement the marketing analysis to determine the requirements and trends of the competitive market.
  • Determine the basic principle and marketing message of advertising campaigns and coordinate internally and externally to follow up implementation through various promotional platforms, whether it is a television advertisement or advertising campaigns through social networking sites.
  • Create written content on product packaging and determine the appropriate packaging format in line with marketing trends.
  • Follow up on the implementation of promotional events and submit relevant reports to the stakeholders to cover the development.
  • Ensures effective implementation of marketing plans (monitor, control, revise) and strategy to achieve annual profitability objectives, plans and monitors marketing budgets, Develops messaging, marketing initiatives and marketing materials.
  • Makes sure that the sales forces reps get & implement optimal product, medical and competitors' knowledge.
  • Acts as brand champion to crafts enthusiasm of the sales force.
  • Identify and communicate local market insights about opportunities and challenges and present local marketing interests.
  • Close collaboration with Sales and effectively works out new strategies and activities with/for the sales team.
  • Collaborate with the advertising team regarding the product campaigns.
  • Monitor market trends, research consumer markets and competitors’ activities.

Job Requirements

  • Bachelor of Pharmaceutical sciences, Vet. Medicine & Medicine.
  • 5: 7 years of experiences as a product manager with a successful record, preferred experience in medicated cosmetics therapeutic area and Derma.
  • Marketing diploma from a certified institute/university.
  • Experience in hair care products is a MUST! (Preferably curly products)
  • Presentable, excellent communication, innovation, teamwork and leadership skills.
  • Female Preferred.
  • Up-to-date with latest trends and marketing best practices.
  • Excellent in English language (Written & Verbal)
  • Excellent in Excel Word & Power Point.

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JobsOperations/ManagementBrand Manager