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Job Description
- The ability to create and implement content for our social media and website.
- Plan, create, publish and share new content (including original text, images, video and code) on a daily basis that builds meaningful customer connections.
- Increases brand awareness and encourages community members to engage with the brand.
- The ability to manage the WooCommerce store (uploading and modifying products - answering inquiries - publishing articles)etc.
- Creating, implementing, and driving campaigns through various media channels and platforms with a focus on social media.
- Contributing to marketing campaign idea generation, planning, coordination, and reporting.
- Ability to work with CANVA website.
- Working to have great SEO results.
- Implement the two levels of optimization – on-page optimization and Off-page optimization.
Job Requirements
- Proven work experience as a Digital marketing specialist.
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
- Experience in optimizing landing pages and user funnels.
- Experience writing articles on marketing.
- Mastering lead generation and sales conversion.
- Analytical and data-driven mindset.
- Able to synthesize information and turn insights into actions.
- Pay great attention to detail and focus on quality and results of campaigns (per technique, creative unit, and inventory) for all digital campaigns.
- Understanding of SEO and web traffic metrics.
- Strong ability to multitask and prioritize job-related responsibilities in a fast-paced and dynamic work environment.
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