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Growth & Marketing Manager

QFinds
Cairo, Egypt
Posted 1 year ago
89Applicants for1 open position
  • 42Viewed
  • 11In Consideration
  • 15Not Selected
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Job Details

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Job Description

Acquisition, Engagement, Retention. Building growth loops within product and customer experience.

We are looking for a creative, action-oriented, results-driven marketer who will design and execute marketing & sales campaigns.

Competitive salary with bonuses and opportunity to eventually build out a marketing team. Company is UK based, team is multinational. FLUENCY IN ENGLISH IS AN ABSOLUTE MUST.

  • In this role, you will need to work on the growth hacking funnel and use nontraditional ways for maximising customer acquisition, increasing conversion and reducing churn rate.
  • Effectively execute brand marketing campaigns.
  • Hire, lead and manage a marketing team, spanning all marketing disciplines to build and execute growth strategies.
  • Take an active role in PPC budgeting and digital/media planning.
  • Create offline and digital marketing strategies for users and healthcare provider’s acquisition.
  • Actively participate in executing ideas that will achieve a J-curve in growth. 
  • Develop, test, and scale next-generation marketing tactics that are aligned with prioritised business goals.
  • Collaborate with Product Management and optimise predictive and/or personalization models to identify leads and/or elevate the customer experience.
  • Propose new and creative approaches to retaining, upselling, and cross-selling customers and converting leads.
  • Analyse performance of campaigns on a daily/weekly basis and use this data to constantly evolve and improve results.
  • Define, execute, analyse and optimise A/B tests.
  • Report and present on KPIs related to campaign performance and business impact (e.g., revenue, ROI, customer LTV, CAC, ARPU, etc.)

Job Requirements

  • Excellent English - written & spoken.
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Experience in setting up and optimizing Google Adwords campaigns
  • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
  • Excellent communication skills
  • Demonstrable experience in marketing together with the potential and attitude required to learn
  • Strong analytical skills and data-driven thinking
  • Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
  • Team player
  • Experience with creating a marketing campaign, marketing strategy, and marketing plan.
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

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