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Senior Digital Marketing Specialist

Healthy & Tasty
Maadi, Cairo
Posted 3 years ago
56Applicants for1 open position
  • 5Viewed
  • 2In Consideration
  • 17Not Selected
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Job Details

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Job Description

Job Description

  • Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
  • content creation
  • Media buying
  • Develop and monitor campaign budgets.
  • Create social media marketing strategy and campaign by creating the content idea, budget planning, and implementation schedules.
  • Achieve audience engagement, website traffic, and revenue by exploiting all digital marketing aspects of social media marketing roadmap.
  • Optimize the marketing conversion paths.
  • Optimize lead-to-customer conversion rate.
  • Managing and optimizing CTAs, landing pages, and the lead generation forms.
  • Collaboration with each team responsible for social media posts, email, and blogging to optimize each conversion path.
  • Achieve maximum ROI in paid search campaigns by collecting and analyzing data, and identifying trends and insights.
  • Prepare accurate reports on our marketing campaign’s overall performance.
  • Identify the latest trends and technologies affecting our industry.
  • Work with your team to brainstorm new and innovative growth strategies.
  • Work on SEO of the website pages.
  • Enhance brand awareness in the digital space.

Job Requirements

  • Bachelor’s degree in Marketing or relevant field.
  • A minimum of 3 years’ experience in a digital marketing or advertising position.
  • In-depth knowledge of various social media platforms, best practices, and website analytics.
  • Highly creative with excellent analytical abilities.
  • Outstanding communication and interpersonal skills.
  • Up-to-date on the latest trends and technologies in digital marketing.

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