Marketing Manager - Cosmoprof

Marketing Manager - Cosmoprof

Full-time

Company Description

What We Do

We’ve here for awe-inspiring events. We’re here to build communities around common goals and multi-industry expertise. We’re here for digital experiences that will change how you see the world. And we’re here for the future: for new generations, new ideas, and limitless possibilities.
Tahaluf is rewriting the events playbook. Its purpose is transformative, its DNA digital, and its ambition unprecedented – capturing the pioneering spirit of Vision 2030.
Throughout 2023 and 2024 Tahaluf will build on its award-winning events LEAP () and Black Hat Middle East () to launch new, large scale business-to-business events. From technology, real estate and food, to pop culture, intermobility, beauty and beyond, Talahulf will introduce a vibrant, varied portfolio of events, trade shows and conferences to the Kingdom of Saudi Arabia.

Job Description

The Role

The Marketing Manager designs and delivers critical aspects of the marketing strategy to achieve commercial objectives and revenue targets.
Achieves this through delivery of the brand, accurate customer segmentation, data analytics, campaign planning and multi-channel optimisation.

Key Responsibilities

Plans and executes annual cycles of activity that attracts and engages target audiences for their specific product, service or brand.
Partners with senior marketing and sales leads to create the marketing strategy in order to achieve business objectives and revenue goals.
Achieved through sales, subscriptions, registrations, retentions and/or renewals.
Devises, plans and executes multi-channel campaigns aligned to the customer value propositions to attract and engage defined audiences .
Undertakes market research to understand customer, competitor and industry developments; utilising metrics to inform decision-making and plans.
Identifies new prospects and Key Engaged Marketable Audiences (KEMA)
KPIs: Utilises technology platforms to deliver reporting, revenue, forecasting and performance metrics to key internal and external stakeholder; highlighting revenue risks and ROI.

Qualifications

Key qualifications & qualities

Qualifications

Minimum of 5 years’ experience as Marketing Manager Bachelor’s Degree or equivalent experience

Qualities & experience

Marketing Delivery; Measuring Effectiveness; Brand Management; Copywriting & Editing; Relationship Management; Data Gathering & Analysis; Creativity; Communicating for Impact; Influencing.

Additional Information

Additional information

Marketing Manager - Cosmoprof
Riyadh, Riyadh, sa * Full-time