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Job Description
- Assist your account manager in developing and implementing the monthly account planning and activities
- Identify and place the clients in targeted high-level media and blog opportunities
- May manage specific projects independently
- Drive smart, tactical execution of client programs
- Establish strong relationships with knowledge of relevant media and blogs to generate
- awareness of client’s products, services, thought leadership, or activities
- Establish successful, productive relationships with client contacts
- In-depth understanding of social media tools and ability to implement social media programs
- Understand what success means to each client, then deliver on those results
- You can demonstrate a clear understanding of the core principles of PR and how the
- Internet and social media is changing the way we communicate.
- You are responsible for the implementation of PR campaigns and achieving results for
- Your clients based on the pre-set objectives
- Maintain a strong connection with the press, bloggers, ‘tweeps’ and other influencers in relation to client's PR campaigns.
- Create PR opportunities for your clients.
Job Requirements
- Having sound knowledge of your clients’ industries, in terms of key facts and related industries, and will be proficient in demonstrating this knowledge to clients and press.
- Understand the difference between proactive and reactive PR and will be able to
- You have a good understanding of the press, including local and specialist press as they relate to your clients.
- You have a good understanding of digital media campaigns, social networks and developments in these areas.
- You are proficient in writing press releases and basic reports
- You demonstrate good time management and organization skills.
- You have the ability to take on reliable project ownership.
- You are a team player.
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