Sales Responsibilities:

• Develop and implement a strategic Sales business plan that expands company’s customer base and ensure its strong presence. 
• Develop the annual sales forecast and plan, present them to the board of management, get required approvals, and go for implementation.
• Design sales & promotions KPIs & commission scheme for the team, and closely follow up on their achievements.
• Identify emerging markets and market shifts while being fully aware of new products and competition status
• Analyze markets shares, competition performance, company performance and propose corrective actions. 
• Develop and present all related sales performance reports and analyses.
• Build and promote strong, long-lasting customer relationships by partnering with them and understanding their needs. 
• Own recruiting, objectives setting, coaching and performance monitoring of sales & distribution team.

Marketing Responsibilities:

• Prepare the annual Marketing & Promotions plan, ensuring conformance with market share and budget requirements.
• Develop marketing support activities that enable achieving sales targets. 
• Develop the promotional plans and secure promotional materials.
• Collect market data about company performance, competition performance, customer feedback and emerging customer & market needs. 
• Translate collected data into product enhancement and development plans in coordination with the relevant business departments.
• Ensure all marketing activities related to the promotion of products and services are consistent with brand image.
• Coordinate the digital marketing annual work plan with the digital marketing department.