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Job Description
- Interpreting creative briefs to develop and produce creative concepts through execution on assigned brands.
- Researching and understanding the clients’ needs and target audiences, through online searches, reviews of existing research, interviews with subject matter experts, and in-person meetings.
- Researching the most recent trends, developments, and perceptions and monitoring the activity of clients’ competitors to contextualize the required copies.
- Generating and editing original content in various forms that catch maximum target audience interest and encourage them to take the desired action.
- Using keyword research and SEO guidelines for the purpose of optimizing content.
- Collaborating with the marketing team on concept development and delivery of the final product.
- Taking the needed actions on content development to maximize traffic based on social media metrics reports.
- Presenting copy concepts and final deliverables to the internal team, and client representatives as needed, and participating in client pitches on occasion.
- Revising copy based on internal and client feedback/direction.
- Identifying the needs of target audiences and recommending new engaging topics.
- Maintaining consistency in content and ensuring alignment with the brand history and plans.
- Editing and proofreading content before publication.
Job Requirements
- 3-6 years of experience as a creative copywriter/content creator.
- Previous experience working with marketing and PR agencies.
- Excellent level of verbal and written English and Arabic languages
- Disciplined work ethic and showing a high level of commitment.
- Working under stress in a growing dynamic work environment.
- Handling multiple projects simultaneously.
- Excellent communication, teamwork, and presentation skills.
- Proficiency in French and/or Italian language is a plus.
- Previous experience with Real Estate and NGO clients is a plus.