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Job Description
- Develop and implement comprehensive media plans targeting specific audiences across various channels (digital preferred), with a strong focus on conversions and e-commerce.
- Negotiate competitive rates for ad space and airtime, optimizing budgets to maximize ROI on media spend.
- Continuously monitor campaign performance, analyze data using industry tools (Facebook Ads Manager, TikTok for Business, Google Analytics), and make data-driven adjustments to optimize campaigns.
Job Requirements
- 2-3 years of proven experience as a Media Buyer or similar role, with experience in digital media strongly preferred.
- Familiarity with media buying, planning, research, conversion-focused campaigns, and e-commerce businesses.
- Strong analytical skills with the ability to interpret data and make informed, data-driven decisions.
- Excellent communication, collaboration, and negotiation skills.
- Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
- Highly organized, detail-oriented, and possess strong critical thinking skills.
- Experience in the Egyptian and Gulf markets is a must
- Location: New Cairo, Egypt (On-site, Full-time)
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