Tourism General Manager

Job Overview

We are looking for Tourism General Manager to manage the company’s several departments (Incoming-Outgoing-Local-Hijj & Umrah-MICE- Aviation-Visa) including the long term development and the management of day to day business of the Company.
The General Manager will provide the leadership to enable the company to achieve its goals, by promoting business profitability, monitoring performance, developing new business and effectively utilizing resources.

Responsibilities and Duties: -

• Meet the annual sales target set in the budget
• Manages Tourism Office/ Visitor Center, and marketing/advertising budgets; reviews and authorizes all expenditures. 
• Supervise the company’s image through reviewing the website, social media, monthly e-newsletters with E marketing agency
• Identify target market, monitors competition, and adjusts strategy accordingly.
• Develop and maintains partnerships with Chamber of Commerce and other local organizations, local business community, surrounding communities, and regional marketing and economic development boards. Assists Chamber of Commerce to develop and implement marketing plan(s) for Chamber of Commerce special events.
•  Develop and monitor strategy for business recruitment, retention, and expansion with HR
• Represents the company in cooperative local, regional, and statewide promotional efforts; develops and maintains a positive relationship with the business community and maintains public awareness of tourism issues and advertising opportunities. 
• Commit to maintaining and strengthening industry knowledge by attending industry conferences, establishing professional networks, and participating in industry development organizations. 
• Supervise and participate in trade shows, sales missions, and familiarization tours for journalist, travel agents, and tour operators.
• Attend board meetings and assist in planning and execution of special and annual events related to Tourism Field
• Supervise and correspond with the accounting department and tax authorities to review internal reporting, financial statements, tax reports etc.
• Manage development and implementation of Business strategy (Company 3-year, 1 year and Department goals approved by CEO and regular performance reporting)
• Monitoring and reporting of company performance (monthly performance analysis report and financial reports against targets)
•  Company profitability (Operating expenses per month within budget, supplier costs within budget and quality assessed by Group management)
• Review Quality of trips (target rating from passenger feedback and other monitoring system)
•  Establish and maintain an effective local marketing and sales strategy (Direct sales, B2B contracts)
•  Maintain regular contact with government 
•  Understand company’s vision, mission, purpose, and values and be able to articulate them to the staff and partners.
• Ensure an effective development of IT system in the company regarding tourism reservation system
• Perform any other related duties incidental to the work described herein.
• Negotiate contracts or rates with travel service providers.
• Build and maintain relationships with clients.
• Prepare KPI reports and Track employees KPIs.
• Ensure compliance in all aspects of travel procedures.
• Managing the entire travel program & Suggest improvement and innovation in travel programs.
• Review reports and conduct analysis on travel spend, tracking travel spend against budget
• Handling the expense process for travel costs.
• Identify different target markets and to design appropriate packages to meet their needs.
• Set the plan for each department and conduct regular meetings with tourism staff to ensure compliance and review