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Product Marketing Manager

NPMT - 
Cairo, Egypt
posted 9 months ago
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Job Details

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Job Description

  • Develop and execute comprehensive product marketing strategies to drive product adoption and revenue growth.
  • Collaborate closely with product management, sales, and engineering teams to align product positioning and messaging.
  • Conduct market research and competitive analysis to identify market trends, customer needs, and opportunities for differentiation.
  • Create compelling product messaging, value propositions, and sales enablement materials tailored to target audiences.
  • Plan and manage go-to-market launches, including campaign development, content creation, and cross-functional coordination.
  • Monitor and analyze product performance metrics, providing actionable insights to optimize marketing strategies.
  • Support sales teams with training, tools, and collateral to effectively communicate product benefits and features.
  • Gather and synthesize customer feedback to inform product development and marketing initiatives.
  • Manage relationships with external partners, agencies, and vendors to amplify product visibility.
  • Stay current on industry trends and best practices to ensure marketing strategies remain innovative and effective.

Job Requirements

  • Bachelor’s degree in Pharmacy.
  • 3-6 years of experience in product marketing, preferably within a fast-paced or technology-driven environment.
  • Previous experience in nutraceuticals targeting Gynaecology, Orthopedics or Dermatology HPs is preferred.
  • Proven track record of developing and executing successful go-to-market strategies.
  • Strong analytical skills with the ability to interpret market data and translate insights into actionable strategies.
  • Excellent written and verbal communication skills, with experience creating impactful marketing content.
  • Demonstrated ability to collaborate effectively with cross-functional teams.
  • Experience managing multiple projects simultaneously and meeting tight deadlines.
  • Familiarity with digital marketing channels and tools.
  • Ability to adapt to changing priorities and thrive in a dynamic, entrepreneurial environment.
  • Strong organizational skills and attention to detail.
  • Digital Marketing Experience is a plus

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