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Social Media Specialist & Media ...

Mishkat Nour
Nasr City, Cairo
Mishkat Nour logo

Social Media Specialist & Media Buyer

Nasr City, Cairoposted 1 month ago
64Applicants for1 open position
  • 19Viewed
  • 6In Consideration
  • 0Not Selected

Job Details

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Job Description

  • Social Media Management:
  • Develop, implement, and manage social media strategies to increase brand awareness and engagement.
  • Create, curate, and schedule content for social media channels (Facebook, Instagram, LinkedIn, Twitter, etc.).
  • Monitor social media trends and industry best practices to stay ahead of the curve.
  • Engage with followers, respond to comments, and manage online communities.
  • Analyze social media performance and generate reports to optimize future campaigns.
  • Media Buying:
  • Plan, execute, and manage paid media campaigns on platforms like Facebook Ads, Google Ads, LinkedIn, and other relevant digital channels.
  • Optimize ad campaigns to ensure maximum ROI and target the right audience segments.
  • Monitor budgets, bids, and ad performance regularly to ensure cost-effectiveness.
  • Conduct A/B testing to determine the best-performing creatives and ad copy.
  • Work with analytics tools to track campaign performance and adjust strategies as needed.
  • Collaboration & Reporting:
  • Collaborate with the content and creative teams to ensure brand consistency across all channels.
  • Provide regular performance reports to management with insights and recommendations for improvements.
  • Stay updated on emerging digital marketing trends, tools, and technologies.

Job Requirements

  • 2-3 years of experience in social media management and media buying.
  • Hands-on experience with social media platforms and paid advertising tools (Facebook Ads Manager, Google Ads, LinkedIn Ads).
  • Strong analytical skills and experience interpreting performance data.
  • Proficiency in social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics).
  • Creative and detail-oriented with excellent communication skills.
  • Bachelor’s degree in Marketing, Communications, or related field (preferred).

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