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Job Description
- Work in partnership with an Art Director to form a creative team working on creative briefs
- Handle multiple client accounts, working on several campaigns at once, sometimes under pressure and often to tight deadlines
- Research your clients' products and services, the target audience and their competitors' activities
- Liaise with clients and interpret their briefs
- Develop creative ideas and concepts, often in partnership with the Art Director
- Write clear, persuasive, original copy through the various iterations of each project
- Proofread copy to check spelling and grammar
- Amend, revise or redevelop adverts or campaigns in response to feedback from the Art Director, account team or clients
- Oversee campaigns through the production stage to completion
- Cast VO artists and listen to voice tapes
- Liaise with production companies, photographers, typographers, designers and printers
- Keep up to date with popular culture and trends
- Monitor the effectiveness of advertising campaigns
Job Requirements
- Proven work experience as a Senior Copywriter, Product Copywriter or similar role
- Portfolio of published articles
- Excellent writing and editing skills, with a keen eye for detail
- An ability to write creative copy both for large pieces of content (e.g. product descriptions) and smaller texts (e.g. social media posts) in both English and Arabic
- Solid time-management skills
- BSc in Marketing, Communications, Journalism or relevant field
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