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Job Description
- Creating consistent, meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement, and promoting social media campaigns.
- Developing social media content plans that are consistent with the company’s brand identity
- Managing a high volume of daily social media posts
- Communicating with social media followers, including responding to queries in a timely manner.
- Developing and managing social influencer programs and attending social influencer events.
- Using analytical tools such as Google Analytics, Hootsuite Pro, and Facebook Insights to monitor and evaluate the company’s social media presence and performance
- Staying up to date on best practices and emerging trends in social media
Job Requirements
- Bachelor’s degree in journalism, communications, marketing, or a related field.
- From 2 to 5 years of experience
- social media experience including planning and managing content in a corporate, or agency setting
- Excellent written and verbal communication skills and must have a thorough understanding of social media management and strategy
- Experience using various analytics software
- Multi-tasking and time-management skills, with the ability to prioritize tasks
- Ability to work in a fast-paced, high-pressure environment