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Digital Marketing Manager

Alexandria, Egypt
Posted 2 years ago
54Applicants for1 open position
  • 23Viewed
  • 0In Consideration
  • 0Not Selected
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Job Details

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Job Description

 

  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
  • Design, build, and maintain our social media presence.
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
  • Identify trends and insights, and optimize spend and performance based on the insights.
  • Brainstorm new and creative growth strategies.
  • Plan, execute and measure experiments and conversion tests.
  • Collaborate with internal teams to create landing pages and optimize the user experience.
  • Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
  • Instrument conversion points and optimizes user funnels.
  • Collaborate with agencies and other vendor partners.
  • Manage the content that the business posts to social media.
  • Develop strategies that drive customers to the website.
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.


 

 

Job Requirements

  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Strong analytical skills and data-driven thinking
  • Experience in setting up and optimizing Google AdWords campaigns

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