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SEO Specialist

Dream2000
New Nozha, Cairo
Posted 2 months ago
13Applicants for1 open position
  • 8Viewed
  • 0In Consideration
  • 0Not Selected
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Job Details

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Job Description

  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns.
  • Track, report, and analyze website analytics and PPC initiatives and campaigns.
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
  • Optimize copy and landing pages for search engine marketing.
  • Perform ongoing keyword discovery, expansion and optimization.
  • Research and implement search engine optimization recommendations.
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
  • Work with editorial and marketing teams to drive SEO in content creation and content programming.
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Job Requirements

  • Proven SEO experience.
  • Proven SEM experience managing PPC campaigns across Google, YouTube.
  • Solid understanding of performance marketing, conversion, and online customer acquisition.
  • In-depth experience with website analytics tools (e.g, Google Analytics, google ad words).
  • Working knowledge of HTML, CSS, and JavaScript development and constraints (Magneto).
  • Knowledge of ranking factors and search engine algorithms.
  • Up-to-date with the latest trends and best practices in SEO and SEM.

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