DescriptionCome build the future of entertainment with us. Are you interested in helping shape the future of movies and television? Do you want to help define the next generation of how and what Amazon customers are watching?Prime Video is a premium streaming service that offers customers a vast collection of TV shows and movies - all with the ease of finding what they love to watch in one place. We offer customers thousands of popular movies and TV shows from Originals and Exclusive content to exciting live sports events. We also offer our members the opportunity to subscribe to add-on channels which they can cancel at any time and to rent or buy new release movies and TV box sets on the Prime Video Store. Prime Video is a fast-paced, growth business - available in over 240 countries and territories worldwide. The team works in a dynamic environment where innovating on behalf of our customers is at the heart of everything we do. If this sounds exciting to you, please read onAn exciting opening which requires an experienced Marketing Manager with capability to leverage data to get key insights, and implement programs to drive strong engagement outcomes.You will be responsible for executing strategies aimed at driving discovery, trials and engagement with the right entertainment content on the Prime Video storefront, and via outbound channels (Email & Push Notifications). You will drive programs that reach millions of customers, improve processes via experimentation and optimization using your in depth knowledge of Marketing operations. If you are passionate about optimization, efficiency, and scaling through structured operating procedures this could be the role for you.Key job responsibilities Drive Customer Engagement: Build a storefront, email, push notification and cross-site Marketing plan to drive customers to stream on Prime Video. Growth and opportunity sizing: Work backwards from customers' needs to develop and articulate a bold vision for Prime Video growth and engagement. Storefront Operations: Execute the vision proposed by systematically running a well-defined program with clarity on projects, ownership, and delivery timelines. Experiment and optimize: Optimize conversions by finetuning and tweaking storefront placements through experiments. Utilize data to build an operating plan that maximizes conversions daily. Email and Push Notification Marketing: Implement outbound communications to active, new and lapsed customers to drive visits and streams via engaging and exciting creatives and copies. Business Reporting: Publish program performance through weekly, monthly and quarterly business reviews. Stakeholder Management: influence senior management to support the delivery of program goals by aligning on the problems, proposed solutions, effort and timelines. Be Customer Forward: In all activities, navigate based on customer experience, ensuring that all plans and experiments put the customer first. Prioritize to achieve business KPIs and knowing when to deprioritize. Transform thinking quickly from high-level, strategic thinking into auditing detailed execution. Communicate plans to senior executives in both written and verbal approaches to drive recommendations and articulate tradeoffsWe are open to hiring candidates to work out of one of the following locations:Dubai, AREBasic Qualifications Experience in professional non-internship marketing Experience using data and metrics to drive improvements Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) Experience building, executing and scaling cross-functional marketing programs Experience communicating results to senior leadership Experience using Microsoft Excel to manipulate and analyze dataPreferred Qualifications Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events, webinars, email, lead nurture programs, and CRM/sales insights Experience with Salesforce and TableauCompany - Amazon Middle East and North Africa FZ-LLCJob ID: A2606208