Channel Product Owner

Key Responsibilities

Own the channel product backlog – Work with the product management, PMO office to ensure channel products are prioritized and abide by the specifications and expectation as set by Product Management, regulators, and clients working environments.

Drive Channel Performance – drive the overall performance of channels, offering GTB products by developing, enhancing and launching new capabilities and driving initiatives for existing products to grow client adoption.

Understand the market dynamics – constant monitoring the market evolution for regulatory changes, trends, drivers, client needs and competitor offerings through market analysis, feedback from Sales, direct client interaction, contribute in winning key deals and feedback from voice of the client surveys

Execute Channel Strategy – know the market landscape and drivers, core product proposition, target market and client segments, build channel connectivity and capability , and track the usage w.r.t. client adoption, functional utilization, digital penetration, volumes/revenues flow through channels, capability assessment and continuous improvement in channel offerings.

Drive Digital Innovation – establish processes and checkpoints to identify opportunities to develop new products and enhance existing products based on market/sales feedback, client needs and/or regulatory changes. Prioritise the development pipeline based on a sound commercial assessment of each opportunity and review the quality of investment plans before the team seeks formal approvals. Constantly review the Minimum Value Proposition (MVP) for the product set against each target segment as well as defining the future roadmap for an Enhanced Value Proposition (EVP) to stay ahead of the market and position Mashreq as the leading innovator in the region.

Commercialise Digital Propositions – lead and execute a commercialisation plan for each channel capability such as Corporate API Solutions, develop marketing/sales materials, product training for Sales and Coverage and client education events. Track and monitor execution of these plans through regular reviews and identify any issues where help is required to remove roadblocks.

Customer Experience –ensure highest channel product quality and client usability, ensure all enhancement value is captured and agreed by proudest management

Expertise - Domain knowledge in Corporate Digital channels, User Interface and User Experience (UI/UX) along with Transaction Banking products such as Cash Management, Payments, Trade and Supply Chain is expected to the expert level with clear examples of digital transformation, implementations in a developed market covering all aspects, products, operational processes and clients experience, act as a point of reference in business domain

Support Product Management – monitor participation of team members in the working level product development teams. Ensure the scope of each product build/enhancement is clearly defined in relevant Business Requirements Documents and touch base with the Product Heads regularly to check that Product Managers are providing effective inputs and supporting key deliverables such as the development of test cases, standard operating procedures, and product implementation guides

Stakeholder Management - Engage directly with senior stakeholders in Operations, Service, Technology, Risk, Legal and Compliance to ensure they are supporting key improvement initiatives.

Key Measures

Resource Management – Accurate development estimation and efficient deployment of resources

Product Innovation – new digital channel capability or enhancements for GTB products

Best in class client experience, speed and intuitive user experience, frictionless digital offerings

Product Governance – adherence to GTB and bank compliance frameworks

Team Development – contribute in development of team, team satisfaction

Stakeholder Management – effective stakeholder engagement.