Assistant Marketing Manager Emiratisation (UAE Nationals)

Assistant Marketing Manager - Segments and Propositions - 0000K0K1

Some careers prize diversity more than others.    

If you’re looking for further opportunities to develop your career, take the next step in fulfilling your potential right here at HSBC.

Wealth and Personal Banking is our new global business combining Retail Banking and Wealth Management; and Global Private Banking, to become one of the world’s largest global wealth managers with USD1.4 trillion in assets.  Our dedicated colleagues serve millions of customers worldwide across the entire spectrum of private wealth, ranging from personal banking for individuals and families, through to business owners, investors and ultra-high-net-worth individuals.  We provide products and services such as bank accounts, credit cards, personal loans and mortgages, as well as asset management, insurance, wealth management and private banking, that best suit our customers’ needs.

We are currently seeking an ambitious individual to join our Wealth and Personal Banking team, working together with colleagues to define, manage and achieve divisional business targets.

In this role, you will:

The UAE Marketing function is focused on supporting the strategic and revenue growth priorities of the Bank. The Function focuses on understanding customers and the identification, development and execution of Marketing strategies, campaigns and activities that support and strengthen the HSBC brand, support the drive for revenue and increase customer value and satisfaction in order to meet agreed targets and objectives at both a global and market level.

The role holder will be part of the UAE Marketing function, based in the UAE, and will assist the marketing manager across various activities:

•    Support the marketing managers in the design and delivery of marketing campaigns for Segments that meet the business targets                                      •    Support in the development of the marketing strategies and communications for Segments•    Liaise with stakeholders, agencies, and deliver promotional communications (through EDMs, Push notifications, In app, SMS and Social Media posts), communicating customer value propositions on Segments, and providing marketing collaterals and support to multi-channel distribution and frontline teams.•    Develop and up-keep of all segment collaterals- Ensure welcome letters, etc. are up dated on a regular basis•    Develop marketing communication (EDM, Push notifications, SMS, etc.) for the CLCM Pitchbooks to drive engagement and usage with customers.•    Ensure consistency and alignment with brand guidelines in all promotional communications.•    Support in managing vendors and third parties to support delivery of marketing activities including but not limited to obtaining DED permits, mall approvals, production and printing, etc.•    Manage day to day operational tasks such as invoices settlements and governance as relevant•    Ensure all customer communications is approved by legal and compliance, and adheres to the Central Bank requirements and assist them in providing relevant documents to ensure timely approvals on marketing campaign collaterals.•    Ensure up-to-date and consistent information is available on HSBC website pages for Segments. •    Establish and maintain close working relationships with the business teams. Work closely towards achieving the revenue  targets for Segments and carry these respective targets as key KPI for performance.