Social Media Content Planner
COLORS -
Heliopolis, CairoPosted 3 years ago33Applicants for1 open position
- 1Viewed
- 0In Consideration
- 0Not Selected
Job Details
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Job Description
- Reporting directly to the Head of Marketing, the Social Media content planner is considered a vital and central role at COLORS. You will be responsible for planning, developing, and implementing the company's overall digital marketing efforts through content. The objective is to support and improve online presence and the overall social media strategy.
Job Description:
- Manage and oversee social media content.
- Collaborate with Marketing, Sales, and Product Development teams.
- Develop a unique content plan utilizing the strengths of each communication platform and use them to deliver a consistent and unique message of COLORS identity.
- The directly brief the design team and work with them on all content production cycles.
- Always review the marketing calendar, translate it into different pieces of content, and draw a content chart using different channels and communication/PR tools.
- Provide constructive feedback to all marketing and brand teams on content production and performance on different channels.
- Network with industry professionals and influencers via social media
- Track SEO performance to provide effective solutions for content optimization.
- Define the most important social media content KPIs.
Job Requirements
Your legacy at COLORS starts with:
- Proven ability to think strategically and expertise in delivering culture-defining Communication works.
- Being this someone who gets things done, who plans and executes with excellence, and who can assist in leading and managing multiple projects at one time.
- An experience in content production with the ability to influence multiple stakeholders. You’ll need to define and develop different forms of content, still pictures, videos, animated content, etc., to deliver outstanding campaigns.
- An experience quantitatively measures and evaluates content performance across different platforms/channels.
