Social Media Moderator

The 'Social Media Moderator' must have a solid understanding of how each social media channel works and how to optimize content so that it is engaging on those channels. The job holder is responsible for joining relevant conversations on behalf of the brand and "soft selling" the product by providing support to current and prospective customers.

The main focus should be creating appealing and creative digital content for the company's different social media channels; the job holder will work closely with the digital marketing team to generate a social media marketing strategy that will promote customer engagement and brand awareness.

Key Responsibilities:

• Building and executing social media strategy through competitive research, benchmarking, and audience identification.
• Managing a high volume of daily social media posts.
• Moderating all user-generated content in line with the moderation policy for each community.
• Communicating with social media followers, including responding to queries in a timely manner.
• Developing and managing social influencer programs and attending social influencer events.
• Preparing monthly reports on social media marketing efforts.
• Suggesting recommendations to adjust the social media marketing strategy for optimal results.
• Staying up-to-date on best practices and emerging trends in social media.