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Job Description
Performance Marketing Paid Media specialist is a key member of our rapidly growing firm. This role is responsible for building and executing successful Google and Social marketing campaigns. The right individual will bring a collaborative and goal-oriented work style, combined with Google ads, Facebook, Instagram, other social marketing expertise to proactively position us and our partners to scale the business.
- Working on performance marketing activities on daily routine for achieving weekly / monthly performance marketing strategies and managing 3rd party agencies.
- Build and execute campaigns on Google Ads / Facebook Ads / and other paid channels for our websites and mobile apps.
- Launch, monitor and analyze the output of campaigns and to improve return on ad spend.
- Health checking on Google Merchant Center accounts on daily basis.
- Explore new opportunities to grow campaigns more efficiently and effectively.
- Daily follow up on products on website (out of stock / in stock) in order to optimize product ads to lower CPAs.
- Solid knowledge in Google Analytics is necessary (different analytics tool knowledge is a plus).
- Have mobile app marketing channels experience.
- Plan and Optimize Product pages / landing page testing.
- Able to read Search Console reports from Search Console or Google Analytics.
- Ensure timely delivery of daily, weekly and monthly reports.
Job Requirements
- Prior experience with managing budgets in Google Ads and Facebook Ads of over $5k
- Prior experience with managing budgets in Google Ads / Facebook Ads and other performance marketing channels of over $5k.
- Experience in E-commerce field.
- Intermediate proficiency in Google Suite
- Experience managing multiple clients or business campaigns simultaneously
- Strong Arabic/English communication skills.
