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Job Description
- We are looking for an experienced and creative Social Media & Events Specialist to join our team.
- As a Social Media & Event Specialist, you will be responsible for developing and implementing our Social Media strategy in order to increase our online presence and improve our marketing.
- Creating event concepts, selecting venues, budgeting, securing sponsorships, handling logistics, handling event marketing, negotiating with subcontractors, preparing expenditure reports, and evaluating event effectiveness.
- Creating and implementing a social media strategy based on competitive research, platform selection, benchmarking, messaging, and audience identification
- Creating editorial calendars and syndication plans
- Collecting and analyzing relevant social data/metrics, insights, and best practices and applying this gathered information
- Collaborating with other departments (creative, commercial, and project management) in order to manage reputation, identify key players, and coordinate actions.
- Planning and managing monthly promotions.
- Creating and managing our events calendar.
- Monitoring and evaluating the company’s social media presence and performance by using analytical tools, such as Google Analytics, Hoot suite Pro, and Facebook Insights.
Job Requirements
- Proven 2–3 years of experience as a social media marketing specialist or as a digital media specialist, Must be in Tourism field.
- Prefer to have experience in startup companies.
- In-depth knowledge and understanding of social media platforms
- Knowledge of other platforms (LinkedIn, Facebook, YouTube, Twitter, Snapchat, etc.)
- Excellent writing, editing (photo/video/text), presentation, and communication skills
- Demonstrable social networking experience and social analytics tools knowledge
- Knowledge of online marketing and a good understanding of the major marketing channels
- Being detail and customer-oriented character with good multitasking and organizational abilities along with having a positive attitude.
- BS in Communications, Marketing, Business, New Media, or Public Relations
Knowledge of other digital marketing tools, such as SEO/SEM marketing, and Email marketing.
