Director Of Sales

People Leadership Skills

• The ability to recruit, select and familiarise sales department personnel with the Hotel and their functions.
• The ability to train and guide sales department personnel in the performance of their duties as to specific position responsibilities, performance techniques, reporting procedures, etc.
• The ability to conduct performance evaluations and follow up with sales department personnel.
• The ability to perform all supervisory functions to effectively and efficiently manage the personnel assigned.
• The ability to identify and control work relationships, areas of accountability and performance of the personnel assigned.
• The ability to determine, in conjunction with the Director of Marketing, the standards of performance as a basis to review progress of personnel assigned.
• The ability to recommend salary adjustments, transfers, promotions and dismissals.
• The ability to ensure proper training of assigned personnel.
• The ability to foster a cooperative and harmonious working climate conducive to maximum employee morale and productivity.
• The ability to develop individuals for future advancement.
• The ability to assume responsibility for the Marketing Department in the absence of the Director of Marketing.

Maximizes Hotel Revenue

• The ability to direct sales activities of the hotel to achieve budgeted goals.
• The ability to monitor and identify current and future business trends to insure profitable sales in periods of low and high demand.
• The ability to negotiate and achieve maximum revenue/profit potential while satisfying client's needs.
• The ability to assume the responsibility for leading and directing the hotel's group and individual room sales activity.
• The ability to be proactive and creative in developing sales and marketing solutions.

Marketing

• The ability to assist in the development of the annual marketing plan.
• The ability to ensure projects are executed for all market areas as stated in the hotel marketing plan with emphasis on increasing sales and profitability.
• The ability to review market analysis and determine client needs, occupancy potential, rates desired, etc.
• The ability to supervise the installation of sales and marketing procedures and ensure the hotel is in compliance with all company Minimum Operating Standards.
• The ability to use and take advantage of company provided Marketing "Tools."
• The ability to analyze sales statistics against booked vs. consumed business.